FairPlay Sports Media

FairPlay Sports Media is an AI-driven, technology-led media network and BetTech infrastructure provider. Built on the 25-year legacy of oddschecker (founded in 1999), the group operates globally at the intersection of high-intent sports audiences, premium publishers and betting operators. By combining deep market expertise with modular FairPlay Connect components, FairPlay Sports Media bridges the gap between sports content and sustainable monetisation. It helps sports publishers and rights holders unlock deep audience relevance, while enabling operator partners to acquire and retain daily active bettors through measured, highly targeted digital activation. Its global infrastructure runs on a proprietary data platform built to process over 1 billion odds on peak days and cover more than 30,000 sporting events annually. The company nurtures a portfolio of highly engaged, trusted brands, including oddschecker, WhoScored, SuperScommesse and Confido Network. Headquartered in London, UK, FairPlay Sports Media has additional operations located in North America and throughout Europe, supported by a global workforce of over 200 employees.