Senior Product Insights Manager
Dyson Singapore, Singapore
Appliances, Electrical, and Electronics Manufacturing · 10,001+ employees
About the role
You will lead the Product Attributes & Satisfaction team to translate customer needs into successful product definitions and high-quality experiences. The role involves driving evidence-based decision-making across engineering, commercial, and quality functions throughout the product lifecycle.
What they look for
Requirements
Candidates must have significant experience in product development, quality, or systems engineering with a proven track record of leading multidisciplinary teams. Strong analytical skills and the ability to influence senior stakeholders through customer-centric insights are essential for this position.
Full description
About us
Product Attributes & Satisfaction Team (PAS) exists to define, protect and enhance customer satisfaction throughout the product lifecycle. Through customer insight, product definition, analytics, validation and governance, PAS drive products to be built around genuine customer needs, deliver differentiated experiences, and continuously improve customer satisfaction.
About the role
Product Attributes & Satisfaction (PAS) exists to define, protect and enhance customer satisfaction throughout the product lifecycle.
As Senior Quality Manager, you will lead the Delivery PAS team and be accountable for ensuring customer needs are translated into successful products, compelling experiences and high levels of customer satisfaction. The function combines customer insight, product definition, analytics, validation and governance to influence what products Dyson develops, how they are defined, and how they are validated before launch and throughout their lifecycle.
You will lead a team of Product Insights Engineers and act as the senior Voice of the Customer across Delivery. Working across Engineering, Product Development, Commercial, Customer Service and Quality functions, you will ensure products are built around genuine customer needs, supported by robust evidence and governed through robust customer-centred decision making.
In addition to protecting and enhancing existing products, you will help identify and shape future opportunities, ensuring customer and market insights inform product roadmaps, programme creation and strategic development decisions.
Functional Leadership
- Lead and develop the Product Attributes & Satisfaction team within Delivery.
- Build capability across insight generation, product definition, validation and governance.
- Establish and continuously improve PAS frameworks, methodologies and ways of working.
- Foster a customer-focused culture built on evidence-based decision making.
Customer Insight & Product Strategy
- Champion the Voice of the Customer across categories and programmes.
- Ensure customer research, VoC data, market intelligence and product performance insights inform decision-making.
- Identify emerging customer needs, satisfaction drivers and market opportunities.
- Drive alignment around customer value across cross-functional teams.
Product Definition & Satisfaction
- Ensure customer needs are translated into product attributes, requirements and performance targets.
- Drive robust attribute management, target setting and requirement cascading practices.
- Influence product decisions to maximise customer value, differentiation and satisfaction.
- Ensure customer outcomes remain central throughout the development lifecycle.
Governance & Product Readiness
- Establish governance processes that protect customers and ensure products deliver intended experiences.
- Provide independent assessment of customer satisfaction risks and programme readiness.
- Ensure decisions are supported by robust evidence and validation.
- Challenge decisions where customer outcomes may be compromised.
Product Enhancement & Opportunity Development
- Drive learning from in-market performance into future product improvements.
- Sponsor investigations into unmet customer needs and emerging opportunities.
- Support creation of new projects and programmes within Delivery.
- Influence category roadmaps and future product strategies through customer-led recommendations.
About you
You are a strategic and customer-focused leader who combines technical credibility with strong commercial awareness.
You understand how customer needs translate into successful products and can balance customer, technical and business considerations to influence product direction. You are comfortable operating across multiple stakeholders and programmes, providing clear leadership and objective challenge where required.
You are passionate about developing people, improving capability and building a culture of customer-centric decision making.
Previous Skills & Experience
- Significant experience in Product Development, Quality, Systems Engineering, Product Management, Consumer Insight or related disciplines.
- Experience leading technical or multidisciplinary teams.
- Strong understanding of customer insight generation, product definition and validation methodologies.
- Experience translating customer needs into requirements, attributes and performance targets.
- Experience influencing senior stakeholders and product portfolio decisions.
- Strong analytical, problem-solving and decision-making capability.
- Experience across the full product lifecycle from opportunity identification through launch and in-market optimisation.
- Excellent leadership, coaching and stakeholder management skills.
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
