Microsoft

Technical Product Marketing Manager, Microsoft 365 Copilot

Microsoft $86K–$187K/yr

Software Development · 10,001+ employees

7 h ago
Mid (2-5 yrs) Full-time
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About the role

The Technical Product Marketing Manager will lead evidence-based storytelling and product positioning for Microsoft 365 Copilot by conducting competitive evaluations and workflow analyses. They will collaborate with engineering, sales, and research teams to translate product insights into actionable outbound assets and customer-facing narratives.

What they look for

Product Marketing Technical Marketing Competitive Analysis Product Positioning Messaging Storytelling Data Analysis Cross-functional Collaboration AI Marketing Product Management Customer Insights Sales Enablement Workflow Analysis Content Development Strategic Planning Project Management

Requirements

Candidates must possess a Bachelor's or Master's degree in a relevant field with at least 1-5 years of experience in product marketing, technical marketing, or competitive analysis. Strong analytical skills, experience with AI-powered products, and the ability to translate complex technical information into clear marketing content are required.

Benefits

Health Insurance Retirement Plan Paid Time Off Professional Development

Full description

Overview The M365 Copilot Outbound, AI at Work Evangelism team sits at the intersection of product, marketing, sales, and customer adoption, helping every organization understand how Microsoft 365 Copilot is transforming the way work gets done. We turn real customer scenarios, product innovation, usage insights, and side-by-side evaluations into compelling content and experiences that make AI practical, differentiated, and valuable for every worker - helping customers see why Microsoft 365 Copilot is the best AI for work.

The Microsoft 365 Copilot Outbound product marketing team is seeking a Technical Product Marketing Manager, Microsoft 365 Copilot to help shape how customers, sellers, partners, and the market understand Microsoft 365 Copilot through clear, evidence-based storytelling. In this role, you will focus on evaluations that compare Copilot experiences, workflows, and outcomes against relevant alternatives, translating hands-on findings into practical guidance for positioning, messaging, readiness, and customer conversations. You will partner closely with product marketing, product management, engineering, research, and sales teams to define evaluation scenarios, capture product truth, and turn insights into outbound assets that help audiences understand where Copilot is differentiated, how it performs in real-world workflows, and how to address common questions or objections. This role is ideal for a product marketer who is analytical, customer-obsessed, dives deep in the details of how the product works, and comfortable using evidence to create clarity in a fast-moving AI category.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

  • Support outbound product positioning and messaging for Microsoft 365 Copilot that is grounded in product truth, customer needs, competitive context, and differentiated value.
  • Plan and execute evaluations across priority customer scenarios, including productivity workflows, collaboration use cases, knowledge work tasks, and role-based scenarios.
  • Translate evaluation findings into clear, evidence-based guidance for messaging, demos, seller readiness, customer-facing content, objection handling, and executive narratives.
  • Partner with PM, engineering, research, competitive intelligence, sales, and customer-facing teams to validate claims, clarify how capabilities work, and document current strengths, constraints, and roadmap considerations. Build and maintain evaluation frameworks, test plans, scenario libraries, scorecards, and findings summaries that create consistency and repeatability across assessments.
  • Develop outbound assets such as comparison guidance, demo talk tracks, FAQs, blog inputs, launch content, field enablement materials, and customer-ready proof points.
  • Bring customer and field signals into evaluation priorities, helping the team identify where additional clarity, proof, or readiness is needed to support adoption and compete effectively.
  • Collaborate with marketing partners to ensure insights are translated into simple, compelling narratives across channels.
  • Operate with strong judgment, attention to detail, and a bias for action while balancing speed, accuracy, and cross-functional alignment.

Qualifications Required/minimum qualifications

  • Master's Degree in Marketing, Computer Science, Business, Communications, Engineering or related field AND 1+ year(s) experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 2+ years experience in business, product marketing, technical marketing, product management, competitive analysis,• OR equivalent experience.

Additional or preferred qualifications

  • Master's Degree in Marketing, Computer Science, Business, Communications, Engineering or related field AND 3+ years experience in business OR Bachelor's Degree in in Marketing, Computer Science, Business or related field AND 5+ years experience in business, product marketing, technical marketing, product management, competitive analysis,• OR equivalent experience.
  • Experience marketing AI-powered products, productivity services, collaboration tools, cloud services, or enterprise software.
  • Experience conducting product evaluations, workflow comparisons, competitive teardowns, demo replication, scenario-based testing, or structured qualitative analysis.
  • Ability to turn complex product behavior, customer needs, and competitive signals into clear, concise, outcome-oriented marketing content.
  • Experience developing product positioning, messaging, launch content, seller readiness, customer-facing narratives, or competitive guidance.
  • Writing and storytelling skills, with the ability to create assets that work for both business decision makers and customer-facing teams.
  • Demonstrated cross-functional collaboration skills with product management, engineering, research, design, sales, field, or marketing stakeholders.
  • Customer-obsessed mindset with the ability to identify adoption blockers, objections, proof needs, and opportunities to improve readiness.
  • Comfort working in ambiguous, fast-moving environments; able to create structure, prioritize effectively, and drive work forward with limited oversight.
  • Familiarity with enterprise customer considerations such as security, privacy, compliance, admin controls, change management, and deployment readiness.
  • Analytical mindset with attention to detail and an ability to separate evidence, interpretation, and recommendation in written outputs.
  • Self-motivated, results-oriented, and able to balance quality, speed, and stakeholder alignment.

Product Marketing IC3 - The typical base pay range for this role across the U.S. is USD $86,100 - $169,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $113,300 - $187,400 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.