Digital Business Data Analyst
Five Guys · Alexandria, Virginia, United States · $100K–$120K/yr
Restaurants · 5,001-10,000 employees
About the role
The analyst will capture, analyze, and visualize digital channel performance to support marketing objectives. They will also leverage AI-driven tools to automate reporting and provide actionable insights for strategic decision-making.
What they look for
Requirements
The role requires proficiency in data visualization tools like Power BI and experience in consolidating multi-source data. Candidates should be capable of translating complex data into insights to optimize marketing spend and forecast performance.
Full description
Summary: The Digital Business Data Analyst is responsible for capturing, analyzing, and visualizing digital channel performance to support Five Guys’ marketing and business objectives. This role leads the development of dashboards and insights using tools like Power BI along with consolidating data from multiple 3rd party vendor sources. The analyst will leverage the latest AI-driven tools and techniques including AI
agents to enhance data analysis, automate reporting, and uncover deeper insights, enabling more predictive and proactive decision-making. They will translate complex, multi-source data into reliable, actionable intelligence that empowers the Digital & Analytics team to inform strategy, optimize marketing spending across channels including DSP platforms, loyalty, and CRM, and forecast performance outcomes with confidence.
