Sr. Product Manager (Incentives and Variable Marketing)

Ford Motor Company · Baltimore County, Maryland, United States · $133K–$251K/yr

Motor Vehicle Manufacturing · 10,001+ employees

4 h ago

Remote Principal (10+ yrs) Full-time United States

About the role

Lead the modernization of the Variable Marketing & Incentives AI platform and its supporting toolset. Shape product strategy from early discovery and journey mapping through roadmap development and delivery execution.

What they look for

Product Management AI Platform Modernization Product Strategy Journey Mapping Roadmap Development Agile Methodology Stakeholder Management UX Coordination Technical Communication Trade-off Decision Making Change Management Data-driven Optimization Variable Marketing Strategy Dealer Operations Corporate Strategy Product Development Lifecycle

Requirements

Requires a Bachelor's degree and 8+ years of product management experience with a proven ability to deliver strategic outcomes. Candidates should have experience with AI tools, agile leadership, and managing complex stakeholder relationships.

Benefits

Medical Insurance Dental Insurance Vision Insurance Prescription Drug Coverage Flexible Family Care Days Paid Parental Leave New Parent Ramp-up Programs Subsidized Back-up Childcare Adoption Expense Reimbursement Surrogacy Expense Reimbursement Fertility Treatments Vehicle Discount Program Management Leases Tuition Assistance Employee Resource Groups Paid Time Off For Community Service Paid Holidays Paid Vacation Time

Full description

We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters.

Enterprise Technology plays a critical part in shaping the future of mobility. If you’re looking for the chance to leverage advanced technology to redefine the transportation landscape, enhance the customer experience and improve people’s lives, this is the opportunity for you. Join us and challenge your IT expertise and analytical skills to help create vehicles that are as smart as you are.

In this position...

The Dealer Tools Product team is seeking a Senior Product Manager to lead the modernization of the Variable Marketing & Incentives AI platform and its supporting toolset. This role is responsible for shaping product strategy from early discovery and journey mapping through roadmap development and delivery execution. The ideal candidate will partner closely with business stakeholders, dealers, engineering, and cross-functional teams to identify opportunities, define solutions, and drive end-to-end execution across a complex, high-impact product domain.

Although this is classified as a remote position, candidates who are in commuting distance to a Ford hub location may be required to be onsite four or more days per week. We also have a strong preference for those living in eastern or central time zones.