Salesforce Administrator
Boyd Gaming Las Vegas, Nevada, United States
Gambling Facilities and Casinos · 10,001+ employees
About the role
Responsible for the system administration, development, and implementation of marketing systems, with a primary focus on the Salesforce platform. Collaborates with internal business partners to integrate guest-related marketing touchpoints and assess revenue-generating performance.
What they look for
Requirements
Requires at least three years of experience with Salesforce Service or Marketing Cloud and proficiency in relational databases like SQL. A bachelor's degree in Business, Computer Science, or Marketing is preferred, along with strong analytical and communication skills.
Full description
Company Description
Boyd Gaming Corporation has been successful in gaming jurisdiction in which we operate in the United States and is one of the premier casino entertainment companies in the United States. Never content to rest upon our successes, we will continue to evolve and retain a position of leadership in our industry. Our past success, our current business philosophies and our sound business planning, combine to position Boyd Gaming Corporation to maximize value for our shareholders, our team members and our communities.
Job Description
THIS ROLE IS ON SITE IN LAS VEGAS, NV
Responsible for the system administration, development, and implementation of marketing systems, primarily focused in the Salesforce Application. Provide input on technology used marketing communication and development.
- Coordinate systems integration for all guest related marketing touchpoints, including digital/ecommerce, email, direct marketing.
- Gain understanding of core business (digital, social, direct marketing) requirements and assist in developing solutions.
- Day-to-day cross-functional collaborator with internal business partners to effectively utilize marketing technology for the execution of marketing strategies and assess revenue generating performance results.
- Oversee the setup and maintenance of Salesforce Service and Marketing Clouds, Database Servers, Email Servers. Remain knowledgeable about new and emerging technology to implement into the current development environment.
Qualifications
- Bachelor’s degree in Business, Computer Science, or Marketing preferred; significant recent and relevant work experience may be substituted
- Three (3) plus years of experience with Salesforce Service Cloud and/or Salesforce Marketing Cloud.
- Salesforce Administration certification in Service cloud and/or Marketing cloud strongly preferred.
- Three (3) years of experience with relational databases, particularly Microsoft SQL, Heroku, and mySQL preferred
- Strong interpersonal communication skills and presentation skills; ability to effectively interact with individuals at various levels within the organization.
- Must be detail-oriented/highly organized, and strong analytical skills.
- High degree of self-motivation to learn new methodologies that will enhance job performance and marketing results.
- Must be able to obtain/maintain any necessary licenses and/or certifications.
Additional Information
Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.
Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.
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