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Nexthire

Dayal Group-Product Manager -Seeds

Nexthire Meerut, Uttar Pradesh, India

Staffing and Recruiting · 2-10 employees

Yesterday
product-manager Principal (10+ yrs) Full-time India
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About the role

The Product Manager will oversee the entire product lifecycle from ideation to launch, including market research and competitor analysis. They will also collaborate with R&D, Sales, and Marketing teams to develop pricing and positioning strategies that drive market share and profitability.

What they look for

Market research Product lifecycle management Seed marketing Product development Pricing strategy Product positioning Business acumen Analytical skills Communication Negotiation Stakeholder management MS Office Google Workspace Product strategy Technical communication

Requirements

Candidates must have a B.Sc. in Agriculture or an MBA/PGDM in Marketing or Agribusiness, with 8–12 years of experience in the seed industry. Strong expertise in product management, market research, and cross-functional collaboration is required.

Full description

Product Manager – Seeds

Location: Meerut, Uttar Pradesh

Department: Marketing | Business: Seeds

Experience: 8–12 Years

Key Responsibilities

• Conduct market research to identify farmer/customer needs, market trends, competitor offerings and new product opportunities.

• Manage the complete product lifecycle from ideation, development and launch to performance monitoring and phase-out.

• Work closely with R&D, Sales, Marketing, Field/Extension and Supply Chain teams for product development and execution.

• Develop pricing, positioning and product strategies to improve market share and profitability.

• Support Sales through product training, promotional campaigns, technical communication and product demonstrations.

• Monitor sales, market share, customer feedback, product adoption and profitability.

• Prepare product performance reports and recommend improvements to senior management.

• Manage product budgets and resources for development, marketing and distribution.

Candidate Requirements

• B.Sc. Agriculture / MABM; MBA/PGDM in Marketing, Agribusiness or Product Management preferred.

• 8–12 years of experience in the Seeds industry.

• Strong experience in Seed Marketing, Product Development and Product Management.

• Good understanding of market research, product lifecycle, pricing, positioning and product profitability.

• Experience working with R&D and Sales teams.

• Strong business acumen and analytical skills.

• Good communication, negotiation and stakeholder-management skills.

• Proficiency in MS Office/Google Workspace and market research tools.

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