PwC

IN_Senior Associate_Adobe Target QA _D&A_Advisory_Bangalore

PwC · Bengaluru, Karnataka, India

Professional Services · 10,001+ employees

13 h ago
Senior (5-10 yrs) Full-time India
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About the role

Design and execute A/B testing strategies for web and mobile platforms using Adobe Target while validating data accuracy in Adobe Analytics. Develop automated testing frameworks using Selenium and Java, and collaborate with cross-functional teams to ensure high-quality personalization features.

What they look for

Adobe Target Adobe Analytics Selenium Java Automation testing CI/CD Jenkins Maven Charles Proxy Chrome DevTools HTML CSS JavaScript A/B testing Data analysis Cross-browser testing

Requirements

Requires 4-10 years of experience in QA, debugging, and automation testing with a strong focus on Adobe Target and Selenium. Candidates must hold a bachelor's degree in Computer Science or a related field.

Benefits

Inclusive benefits Flexibility programmes Mentorship

Full description

Line of Service

Advisory

Industry/Sector

Not Applicable

Specialism

Data, Analytics & AI

Management Level

Senior Associate

Job Description & Summary

At PwC, our people in data and analytics focus on leveraging data to drive insights and make informed business decisions. They utilise advanced analytics techniques to help clients optimise their operations and achieve their strategic goals.

In data analysis at PwC, you will focus on utilising advanced analytical techniques to extract insights from large datasets and drive data-driven decision-making. You will leverage skills in data manipulation, visualisation, and statistical modelling to support clients in solving complex business problems.

*Why PWC

At PwC, you will be part of a vibrant community of solvers that leads with trust and creates distinctive outcomes for our clients and communities. This purpose-led and values-driven work, powered by technology in an environment that drives innovation, will enable you to make a tangible impact in the real world. We reward your contributions, support your wellbeing, and offer inclusive benefits, flexibility programmes and mentorship that will help you thrive in work and life. Together, we grow, learn, care, collaborate, and create a future of infinite experiences for each other. Learn more about us.

At PwC, we believe in providing equal employment opportunities, without any discrimination on the grounds of gender, ethnic background, age, disability, marital status, sexual orientation, pregnancy, gender identity or expression, religion or other beliefs, perceived differences and status protected by law. We strive to create an environment where each one of our people can bring their true selves and contribute to their personal growth and the firm’s growth. To enable this, we have zero tolerance for any discrimination and harassment based on the above considerations. "

Job Description & Summary:  QA and testing specialist with 4+ years of experience in debugging, troubleshooting, and validating web and mobile experiences, including A/B testing and personalization using Adobe Target and analytics validation in Adobe Analytics as their preferred experience. Mandatory - Strong automation engineer with hands-on experience in Selenium (Java), integrating automation frameworks with CI/CD tools like Jenkins, Maven and cloud-based testing platforms such as Sauce Labs and BrowserStack. Detail-oriented collaborator skilled in client-side debugging (Charles, Chrome DevTools), HTML/CSS/JavaScript validation, defect tracking, and working closely with cross-functional partners on sprint planning and testing strategies.

Responsibilities:  • Design, implement, and execute comprehensive A/B testing strategies for web and mobile experiences using Adobe Target, ensuring accurate test setup, statistical validity, and proper audience segmentation. • Validate and troubleshoot A/B test implementations through detailed analysis in Adobe Analytics, monitoring key performance indicators and ensuring data accuracy across all test variations. • Develop and maintain automated testing frameworks using Selenium with Java, integrating test suites with CI/CD pipelines through Jenkins and Maven to ensure continuous quality assurance. • Perform advanced client-side debugging using tools like Charles Proxy and Chrome DevTools to identify and resolve technical issues affecting A/B test performance and user experience. • Collaborate with cross-functional teams including developers, product managers, and data analysts during sprint planning sessions to define testing strategies and acceptance criteria for personalization features. • Execute thorough HTML, CSS, and JavaScript validation to ensure A/B test implementations maintain code quality standards and do not negatively impact site performance or functionality. • Manage defect tracking and resolution processes, documenting bugs and working closely with development teams to ensure timely fixes while maintaining test integrity. • Leverage cloud-based testing platforms such as Sauce Labs and BrowserStack to conduct cross-browser and cross-device compatibility testing for A/B test variations and personalized experiences.

Mandatory skill sets:  • A/B Testing experience in debugging, troubleshooting, and validating web and mobile experiences..Strong automation engineer with hands-on experience in Selenium (Java), integrating automation frameworks with CI/CD tools like Jenkins, Maven and cloud-based testing platforms such as Sauce Labs and BrowserStack.Detail-oriented collaborator skilled in client-side debugging (Charles, Chrome DevTools), HTML/CSS/JavaScript validation, defect tracking, and working closely with cross-functional partners on sprint planning and testing strategies.

Preferred skill sets: 

  • Good understanding on programming language like HTML/JavaScript and CSS.Adobe Target

Years of experience required:  4-10 years

Education qualification: 

Bachelor degree in Computer Science or related field and a minimum of 5 years equivalent practical experience.

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required: Master of Business Administration

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Databricks Platform

Optional Skills

Accepting Feedback, Accepting Feedback, Active Listening, Algorithm Development, Alteryx (Automation Platform), Analytical Thinking, Analytic Research, Big Data, Business Data Analytics, Communication, Complex Data Analysis, Conducting Research, Creativity, Customer Analysis, Customer Needs Analysis, Dashboard Creation, Data Analysis, Data Analysis Software, Data Collection, Data-Driven Insights, Data Integration, Data Integrity, Data Mining, Data Modeling, Data Pipeline {+ 38 more}

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Not Specified

Available for Work Visa Sponsorship?

No

Government Clearance Required?

No

Job Posting End Date

August 3, 2026