Product Adoption Manager, E-Commerce
Dyson Amsterdam, North Holland, Netherlands
Appliances, Electrical, and Electronics Manufacturing · 10,001+ employees
About the role
The Product Adoption Manager will act as the senior ambassador for the product roadmap, connecting the E-Commerce Product team with executive and business stakeholders. They are responsible for defining communication strategies, driving the adoption of new digital capabilities, and leading a direct report to ensure consistent product messaging.
What they look for
Requirements
Candidates must have at least 4 years of experience in product marketing, communications, or a related discipline within a global e-commerce environment. Strong strategic thinking, exceptional executive communication skills, and experience in managing direct reports are essential for this role.
Benefits
Full description
About us
Dyson is a global technology company. We develop pioneering technologies by bringing together curious minds, deep expertise and a relentless focus on improvement.
Dyson E-commerce creates seamless, data-led digital experiences that make discovering, understanding and buying Dyson technology online effortless, engaging and unmistakably Dyson.
About the role
This is a 12-month fixed-term, full-time role, based in Amsterdam, Netherlands, working 39 hours per week.
As our Product Adoption Manager, you will be the senior voice connecting our E-Commerce Product team with executive and business stakeholders across Dyson. You'll shape how our product roadmap is understood across the organisation, ensuring teams, leaders and markets have the insight, context and confidence to support new capabilities and digital innovation.
Working at the intersection of Product, E-commerce and business leadership, you'll own the communication and evangelisation strategy for our digital product roadmap. You'll translate complex product priorities into compelling narratives, drive adoption of new capabilities, and lead a Product Adoption Manager while creating a consistent, organisation-wide approach to product communication.
Key responsibilities:
- Act as the senior ambassador for the product roadmap across business, market and executive stakeholders.
- Define and lead the communication strategy for roadmap updates, prioritisation decisions and experimentation outcomes.
- Build compelling executive presentations, product updates and leadership briefings.
- Create clear narratives that connect product investments to business value and customer outcomes.
- Provide leadership teams with visibility of adoption performance, stakeholder sentiment and emerging opportunities.
- Synthesise feedback from across the organisation into actionable recommendations for Product leadership.
- Define and track success metrics for product adoption and communication effectiveness.
- Lead, coach and develop a direct report, supporting both adoption initiatives and product evangelisation activities.
About you
To succeed in this role, we expect you to have:
- At least 4 years' experience in product marketing, product communications, corporate communications or a related discipline.
- Experience supporting complex digital products, ideally within a global e-commerce environment.
- Strong strategic thinking skills with the ability to influence at organisational and leadership level.
- Exceptional executive communication, presentation and stakeholder management capability.
- Proven ability to simplify complex concepts and tell compelling stories for diverse audiences.
- Experience managing, mentoring or developing at least one direct report.
- Familiarity with product development methodologies, experimentation and digital product lifecycles.
- A collaborative approach combined with strong ownership and accountability for outcomes.
- Experience working closely with Product Management or Digital Product teams.
- Exposure to product adoption, change management or transformation programmes within a global organisation.
Reward
At Dyson, Reward goes beyond just salary and bonuses. Through a comprehensive package of Financial, Lifestyle, and Health Benefits, we provide support tailored to every stage of life and the moments that matter most.
Working Policy
Our campus culture is built on connection—collaboration in person, shared creativity, and hands-on learning. That’s why we don’t offer a hybrid arrangement. Working side by side powers our best ideas, fuels belonging, and keeps us pushing boundaries together.
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Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
