Senior Data Analyst - Product & Customer Insight

We are super excited to announce that Mattias Edler Wadström is looking for a Senior Data Analyst, Product & Customer Insights to join our central Data & Analytics team.

Our ambition is to better understand how customers use our products, what creates value for them, and how we can turn those signals into smarter decisions across Voyado. As part of this journey, we’re exploring not only what we measure, but also new ways of making insights accessible and actionable – from self-service analytics and operational intelligence to AI-powered experiences.

About the role

This is not a traditional reporting or dashboarding role.

As our Senior Data Analyst, you’ll work at the intersection of data, product, and business. You’ll explore how customers adopt and engage with Voyado’s products, identify patterns connected to customer success and value, and turn complex data into insights that people can actually act on.

You’ll collaborate closely with Product, Customer Success, Account Management, Marketing, and our Data & Analytics team. Sometimes that means diving into a business question and finding the story hidden in the data. Other times, it means defining a new KPI, testing an analytical concept, or prototyping a completely new way of delivering insights.

An important part of the role will also be exploring what modern analytics can look like at Voyado. Rather than assuming that every question needs another dashboard, you’ll experiment with conversational analytics, automated insights, alerts, triggers, and AI-assisted exploration.

In this role, you will:

• Analyzing product adoption, engagement, feature usage, and customer behavior across Voyado’s product portfolio. Then turning it into clear insights and business recommendations.

• Helping Customer Success and Account Management better understand customer health, risks, and opportunities.

• Defining and validating KPIs, metrics, and measurement frameworks together with stakeholders

• Contributing to how Voyado measures and communicates customer value and value realization

• Prototyping analytical solutions that can later be operationalized and scaled together with the wider Data & Analytics team

• Exploring AI-powered and self-service analytics, including conversational analytics, intelligent alerts, and automated insight delivery

Who you are

We’re looking for someone who combines analytical depth with business curiosity and a bias towards action.

You enjoy digging into data, but the analysis itself isn’t the end goal for you. You want to understand why something is happening, why it matters, and what we should do with that information.

You’re comfortable navigating ambiguous questions where the answer – or sometimes even the right metric – hasn’t been defined yet. You know how to bring structure to those situations, test hypotheses, and communicate what you discover in a way that makes sense to both technical and non-technical audiences.

You also don’t need everything to be perfectly built before getting started. You enjoy experimenting, prototyping, and validating whether an idea creates value before turning it into something more scalable.

And with analytics evolving quickly, you’re curious about how AI can change the way people or agents interact with data and insights – and excited to help us explore what that could look like at Voyado.

• Several years of experience within data analysis, product analytics, customer analytics, or a similar field

• Strong SQL skills and experience exploring and working with complex datasets

• A solid understanding of data modelling and analytical data structures

• Experience defining KPIs, metrics, or measurement frameworks

• Strong data visualization and storytelling skills

• Experience collaborating with multiple stakeholder groups and communicating with both technical and non-technical audiences

High Impact. Great People. Real Growth.

You’ll join a company with strong momentum, modern technology, and a collaborative culture where ideas and initiatives are encouraged.

At Voyado, we care about creating an environment where people can grow, collaborate, and enjoy the journey together. We move quickly, challenge ideas, and work closely across teams to deliver meaningful impact.

Some of our benefits:

• 30 days of vacation

• Wellness allowance

• Personal development opportunities

• Summits and team activities

• Four days from the office and one day from home

About Voyado

Voyado is the Agentic Customer Experience Suite for retail.

More than 500 retail brands across 100 markets use Voyado to unite CRM, loyalty, product discovery, e-commerce personalization, and retail media with retail-trained AI that acts on real-time shopper intent.

By combining customer data with product intelligence, Voyado helps retailers deliver more relevant experiences across every channel — online and in-store. The result is more traffic, higher conversions, stronger customer relationships, and measurable business impact.

We’re growing across Europe and are looking for people who want to help shape the future of retail technology.

Ready to make an impact?

Fantastic! 🎉

Applying is easy — submit your LinkedIn profile or upload your resume. We’d love to hear what excites you about this role and what challenges you’re eager to take on. Be yourself, and let your passion shine through.

Additional information

As part of our recruitment process, we conduct a background check on the final candidate.

Making it personal with AI

We believe you’ll position yourself best for success in the interview process by being yourself, with support from AI where it makes sense. Later in the process, you may even be expected to use AI. At the end of the day, what matters is meeting you — the person behind the application.

There is no such thing as a perfect candidate; we’re all human, so please bring your authentic self. Don’t let AI over-polish your CV or answers to the point where we can’t hear your real voice, because that’s what we care about most.