Jaggaer

Product Marketing Manager

Jaggaer Hyderabad, Telangana, India

Software Development · 1,001-5,000 employees

13 h ago
Mid (2-5 yrs) Other India
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About the role

The Product Marketing Manager will develop differentiated messaging and value propositions while leading go-to-market execution for product releases. They will also partner with cross-functional teams to drive commercial outcomes and contribute to pipeline growth.

What they look for

Product marketing Go-to-market strategy Messaging and positioning Storytelling Pipeline generation B2B SaaS Enterprise software Procurement Supply chain Cross-functional leadership Market analysis Sales enablement Content strategy Value proposition development Commercial strategy

Requirements

Candidates must have at least 3 years of experience in product marketing or a related go-to-market role. Strong storytelling skills and a proven ability to influence commercial outcomes are essential for this position.

Benefits

Health insurance Accidental insurance Term life insurance

Full description

Overview

About JAGGAER

JAGGAER provides an intelligent Source-to-Pay and Supplier Collaboration Platform that empowers organizations to manage and automate complex processes while enabling a highly resilient, responsible, and integrated supplier base. With 30 years of expertise, we specialize in solving complex procurement and supply chain challenges across various industries.

Our 1,200+ global employees are obsessed with ensuring customers get full value from our products—ultimately enhancing and transforming their businesses.For more information, visit www.jaggaer.com

Job Description - Product Marketing ManagerLocation: Hybrid – in office 3 days a weekReports to: Director of Product Marketing

About the RoleWe’re looking for a high-energy, high-grit Product Marketing Manager to drive messaging, positioning, and go-to-market execution for key products and selected industry solutions at Jaggaer.This role is for someone who cares deeply about commercial outcomes—not just producing assets, but influencing pipeline and revenue. You will partner closely with Product, Sales, and Demand Generation to translate product capabilities into compelling narratives that convert into qualified opportunities.

Principal Responsibilities

1. Messaging & Positioning

  • Develop clear, differentiated messaging and value propositions for assigned products and vertical solutions
  • Translate complex product capabilities into customer-relevant outcomes and business value
  • Continuously refine positioning based on market feedback, win/loss insights, and competitive dynamics

2. Go-To-Market & Launch Execution

  • Lead go-to-market strategy and execution for product releases and launches
  • Partner with cross-functional teams (Product, Sales, Demand Gen) to ensure aligned, high-impact campaigns
  • Enable sales with crisp narratives, battlecards, and deal-focused materials

3. Commercial Impact & Pipeline Contribution

  • Own pipeline contribution targets tied to your products/solutions
  • Work with Demand Gen to design campaigns that generate qualified opportunities
  • Measure and optimize programs based on pipeline creation and conversion—not just engagement

4. Vertical & Solution Marketing

  • Own messaging and GTM for selected industry solutions (e.g., manufacturing, healthcare, etc.)
  • Develop solution-level narratives that resonate with industry buyers and buying committees

5. Website & Content Stewardship

  • Maintain and evolve product and solution pages to reflect current messaging and drive conversion
  • Ensure website content aligns with campaigns, positioning, and buyer journeys

Success Metrics

  • Primary: Pipeline opportunity creation and contribution to revenue
  • Secondary (input metrics): Campaign performance, asset utilization, engagement, sales adoption

Position Requirements

Required:

  • 3+ years of Product Marketing (or closely related GTM role)
  • Demonstrated ability to influence pipeline and commercial outcomes
  • Strong storytelling and messaging skills—able to simplify complex offerings
  • High ownership mindset with strong execution discipline

Preferred:

  • Experience in B2B SaaS, procurement, supply chain, or enterprise software
  • Experience supporting vertical/industry marketing
  • Familiarity with sales processes and working closely with field teams

What We’re Looking For

  • High grit & energy: You push through ambiguity and drive outcomes
  • Commercial mindset: You think in terms of pipeline, deals, and revenue impact
  • Bias for action: You move fast and iterate based on results
  • Cross-functional leader: You influence without authority across Product, Sales, and Marketing
  • Customer-first thinker: You anchor messaging in real buyer pain and value

Why This Role MattersThis is a high-impact role at the center of product, sales, and marketing. You won’t just build messaging—you’ll directly influence how Jaggaer wins in the market.

What We Offer: At JAGGAER, we are committed to supporting you and your family’s well-being. Your health is a priority, and we offer a range of programs to help you stay well and thrive. Our benefits include Health, Accidental Insurance, and Term Life.

Our Values - T.E.A.M:At JAGGAER, our business is about people. Our products are built on intellectual property, but the real differentiator is the teams behind them–the way we collaborate, innovate, solve problems and deliver for customers. TEAM gives us a common set of expectations for how we work together across products, cultures, and geographies. • Transparency - Openness Builds Trust: Candor strengthens relationships, speeds decision-making, and ensures problems are solved together—with customers, teammates, and partners.• Entrepreneurial Spirit – Own It, Drive It, Make It: A scrappy, customer obsessed, problem-solving mindset is at the cornerstone of both organizational and personal growth • Accountability – Thumbs In, Not Fingers Out: We take responsibility ourselves before pointing elsewhere• Metrics-Driven Results – Outcomes Over Activities: Data and evidence guide our decisions, help us course-correct quickly, and ensure we’re delivering real impact.

EEO: JAGGAER is a proud equal opportunity/affirmative action employer supporting workforce diversity. We do not discriminate based upon race, ethnicity, ancestry, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), marital status, caregiver status, sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, genetic information, military, or veteran status, mental or physical disability, or other applicable legally protected characteristics.

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