Strategic Finance Analyst

About the Role

The Strategic Finance Analyst is a hybrid FP&A and corporate finance role, roughly two-thirds financial planning and analysis, one-third strategy. The analyst builds and owns the financial models that drive Linkly's forecasting, pricing and planning, and turns them into clear insight for the executive and Board. Alongside this, the role brings a corporate finance lens to pricing, M&A and market assessment, and champions the use of AI to make the finance team faster and sharper.

Based in Melbourne, the role reports to the Financial Controller in Sydney and works closely with the Head of Strategy and the CFO, and with the Commercial team on pricing and revenue forecasting.

Key Responsibilities

Financial modelling & analysis (core)

• Build, own and continuously raise the quality bar on Linkly's financial models. Ensure every model used for forecasting, pricing or planning is structured, assumption-documented, version-controlled and capable of withstanding independent review.

• Produce financial analysis by segment - CP, CNP and consolidated, explaining trends, drivers and variances.

• Run month-end analytical output such as P&L, segment cuts and KPIs and write the explanations behind the numbers.

• Surface risks, cost-out opportunities and performance gaps early, bringing a point of view rather than waiting to be asked.

Budget, forecast & planning (core)

• Run the monthly forecasting process end-to-end, delivering a reliable rolling reforecast each month.

• Own the annual budget and 3-year plan end-to-end.

• Target forecast variance vs actuals of ≤3% on revenue and EBITDA.

• Consolidate inputs across the business into a single, defensible view of how Linkly is performing and where it is heading.

Board reporting (core)

• Prepare clear, concise Board and executive reporting i.e. financials, KPIs and the narrative behind them to a standard suitable for a PE-backed board.

• Build and maintain high-quality PowerPoint reporting packs; translate complex analysis into a story senior stakeholders can act on.

Commercial partnering, pricing, M&A & market assessment (strategy)

• Work closely with the Commercial team as their finance reference point, supporting pricing decisions and forecasting revenue.

• Run pricing analysis and structured costings for enterprise deals, and support the deal review and contract approval process.

• Provide financial modelling and analytical support for M&A activity i.e. valuation, market sizing, synergy assessment and due diligence.

• Assess new markets and growth opportunities, sizing the prize and pressure-testing the assumptions behind it.

AI & process improvement

• Embrace AI and embed it into the finance team's ways of working to improve speed, depth and quality of analysis.

• Identify and deliver process improvements with a particular focus on reducing month-end close time and share reusable tools and workflows across the team.

Key Deliverables (First 12 Months)

• Core financial models rebuilt or reviewed and signed off as robust, documented and review-ready.

• Annual budget and 3-year plan delivered on schedule, with rolling monthly reforecast embedded.

• Board and executive reporting pack established and delivered to a consistent, high standard.

• Pricing and deal-support analysis operating as a reliable service to the Commercial team.

• At least one material AI-enabled process improvement live, with month-end close time measurably reduced.

What You'll Need

• 3+ years' experience in FP&A, or in corporate finance/valuations (e.g. investment banking, transaction services, strategy consulting with a finance focus).

• Strong financial modelling. Ability to build models others can audit, trust and reuse. This is essential.

• Strong PowerPoint and story lining. You can turn analysis into a clear executive or Board narrative. This is essential.

• Advanced Excel and sound understanding of what drives a P&L.

• Comfortable presenting numbers and trends to CFO / executive audiences.

• Genuine interest in using AI to work smarter. You're curious about new tools and willing to embed them.

• Exposure to B2B software, payments or technology businesses preferred.

Our Values

• Act Like an Owner: Take full accountability for outcomes and make decisions with the long-term success of Linkly in mind.
• Innovate: Challenge assumptions, champion new ideas and drive meaningful change for customers and the business.
• Deepen Trust: Build confidence through integrity, transparency and consistent delivery with your team, partners and clients.
• Care and Respect: Foster an inclusive, supportive environment where everyone feels valued and empowered to do their best work.