KSHB / KMCI / The EW Scripps Company

Product Manager, Marketing, REMOTE

KSHB / KMCI / The EW Scripps Company · New York, New York, United States

Broadcast Media Production and Distribution · 51-200 employees

Yesterday
Remote Mid (2-5 yrs) Full-time United States
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About the role

The Product Manager will translate business needs into actionable product requirements and drive day-to-day execution within a cross-functional pod. This role focuses on managing marketing and creative operations systems, including digital asset management and the integration of AI into creative production.

What they look for

Product Management Digital Asset Management Jira Agile Scrum Data Analysis Figma User Stories AI Automation Stakeholder Management Technical Project Coordination Software Development Creative Operations Product Roadmap

Requirements

Candidates should have 3+ years of digital and product management experience, with a strong ability to bridge the gap between technical and non-technical stakeholders. Proficiency in agile methodologies and data analysis is required, along with a bachelor's degree or equivalent work experience.

Full description

The E.W. Scripps Company is seeking a Product Manager who will be responsible for translating business needs into actionable product requirements and driving day-to-day execution within a cross-functional pod. This role focuses on the systems and workflows behind Scripps' marketing and creative operations, with an emphasis on digital asset management, creative intake and the application of AI to creative production. This role ensures initiatives are well-defined, properly tracked and delivered in a way that supports Scripps' broader transformation goals, acting as the connective tissue between business stakeholders, creative teams, data and software engineering.

The Product Manager should have an analytical mindset, with comfort digging into data to validate a hypothesis or size an opportunity.

 

WHAT YOU'LL DO:

  • Help translate business needs into clear, actionable product requirements.
  • Own the day-to-day management of your product's backlog in Atlassian (Jira), including writing user stories, acceptance criteria, and prioritization.
  • Partner with engineering to plan sprints, track delivery progress and unblock issues as they arise.
  • Support tracking of milestones and impact, escalating risks or hygiene issues proactively.
  • Work closely with business stakeholders to gather requirements, validate assumptions and ensure what gets built actually solves the intended problem.
  • Help identify interdependencies between your initiatives and other pods' work, flagging conflicts early.
  • Contribute to roadmap planning and sequencing discussions, bringing data and user insight to prioritization conversations.
  • Communicate progress and blockers clearly to your Product Lead and stakeholders.
  • Build low-fidelity prototypes and mockups (e.g., Figma, wireframes) to validate concepts with stakeholders before committing engineering resources.
  • Use prototypes to pressure-test assumptions and surface edge cases.
  • Identify opportunities within your pod's initiatives where AI or automation could improve speed, quality or cost, and help scope them appropriately, and identify systemic solutions to the business problem.
  • Partner with the AI/architecture team to understand platform capabilities (e.g., Azure AI Foundry, Copilot Studio) and translate them into practical product use cases. 

 

WHAT YOU'LL NEED:

  • Bachelor's degree preferred; or equivalent work experience preferred
  • Generally, 3+ years digital and product management experience or related field

 

 

WHAT YOU'LL BRING:

  • Experience in product management, software development, data engineering, or technical project coordination.
  • The ability to explain a technical tradeoff to a non-technical stakeholder and vice versa.
  • Basic familiarity with agile/scrum practices and tools like Jira or similar work-management platforms.
  • Experience with data analysis and interpreting performance metrics.
  • Comfortable working across disciplines including engineering, UX, and marketing.

 

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#LI-REMOTE

If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

SCRIPPS’ COMMITMENT TO A CULTURE THAT CREATES CONNECTION:

At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to succeed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose. 

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating connection. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlet Scripps News and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach of up to 100% of TV households. Founded in 1878, Scripps is the steward of the Scripps National Spelling Bee and its longtime motto is: “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.