Graphic Designer - Digital
Lands' End · Dodgeville, Wisconsin, United States
Retail Apparel and Fashion · 1,001-5,000 employees
About the role
The Graphic Designer will independently manage and execute visual design projects across print and digital channels from brief to final production. They will collaborate with cross-functional teams to ensure all creative output aligns with brand guidelines and product storytelling goals.
What they look for
Requirements
Candidates must have a bachelor's degree in graphic design or a related field and 2-6 years of professional design experience. Proficiency in Adobe Creative Suite and Figma is required, with a strong understanding of typography, layout, and brand consistency.
Full description
As the Graphic Designer you will deliver high-quality visual designs across print and digital media, independently managing projects from initial brief through final production. This role partners with Senior Graphic Designers and Art Directors to interpret creative direction and apply brand guidelines and product storytelling to a wide range of assets.
With a high level of dependability and attention to detail, the Graphic Designer ensures all work is accurate, on-brand, and delivered on time, while supporting the overall consistency and effectiveness of creative across channels.
- Owns and executes design projects from brief through final production across print and digital channels.
- Independently manages multiple projects, balancing priorities, timelines, and deliverables.
- Produces accurate, high-quality, production-ready files, including preparing and organizing assets for distribution.
- Applies brand guidelines and creative direction to develop effective, on-brand design solutions.
- Makes informed design decisions and solves creative challenges within established frameworks.
- Collaborates with cross-functional teams to align creative output with business goals and product storytelling.
- Actively participates in brainstorming and creative review sessions, contributing ideas and solutions to enhance campaigns and assets.
- Conducts competitive and industry research to inform design decisions and support innovation within assigned projects.
- Incorporates feedback from senior team members and stakeholders to refine and improve work.
- Stays up to date on design tools, industry trends, and best practices—including AI-assisted design and emerging digital formats—to improve efficiency and creativity.
Skills and Qualifications
- Strong creative skills with the ability to execute design projects independently, from brief to final production.
- Ability to take direction, interpret brand standards, and produce polished, on-brand deliverables.
- Solid understanding of typography, color theory, and layout principles; fine art skills (illustration, painting, drawing, etc.) a plus.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, and other relevant design software; experience with digital, print, and video design.
- Understanding of basic HTML/CSS for digital projects is a plus.
- Strong attention to detail, ensuring all designs are accurate, polished, and error-free.
- Ability to manage multiple projects and deadlines independently while adapting to changing priorities.
- Strong verbal and written communication skills, with ability to articulate design decisions and collaborate effectively with cross-functional teams.
- Comfortable contributing ideas in brainstorming sessions and incorporating feedback from senior designers and Art Directors.
- Interest in creating content across all digital and social media channels.
- Bachelor’s degree in graphic design or relatable field.
- 2-6 years of graphic design with a focus on digital and print.
- Experience in the retail industry preferred.
