Product Marketing Manager, Manufacturing
Lakeside Book Company $105K–$120K/yr
Printing Services · 5,001-10,000 employees
About the role
Lead product positioning, messaging, and go-to-market strategies for manufacturing and logistics solutions. Collaborate with cross-functional teams to develop sales tools, product enhancements, and strategic marketing initiatives.
What they look for
Requirements
Requires a bachelor's degree in Marketing, Business, or Communications and 7+ years of product or commercial marketing experience. Candidates must demonstrate success in go-to-market strategy development and possess strong analytical and communication skills.
Benefits
Full description
Our Safety Culture:
The safety and health of our employees is this company’s most important business consideration. Lakeside Book will provide a safe and secure working environment to support our goal of zero accidents and injuries.
Lakeside Book commits to being good stewards of the environment by conducting environmentally responsible business practices while continuing to be good neighbors and partners in the communities in which we live and work.
We welcome our veterans to apply!
Location: Remote
Salary: $105k - $120k, depending on experience
What You'll Do
- Lead product positioning, messaging, and go-to-market strategies for manufacturing and print/logistics solutions.
- Partner with Sales, IT, and cross-functional teams to develop customer-focused solutions, sales tools, and product enhancements.
- Conduct customer and market research to identify trends, pain points, and opportunities that drive product strategy.
- Monitor product performance, customer adoption, and profitability to recommend improvements and maximize business results.
- Create sales enablement materials, product launches, and strategic marketing initiatives that strengthen customer engagement and competitive positioning.
What You'll Bring
- Bachelor's degree in Marketing, Business, Communications, or a related field (MBA preferred) with 7+ years of product or commercial marketing experience.
- Proven success developing go-to-market strategies, product positioning, value propositions, and sales enablement tools.
- Experience partnering with Sales, Operations, IT, and Manufacturing teams to deliver customer-focused solutions.
- Strong analytical skills with the ability to interpret financial, operational, and market data to drive business decisions.
- Excellent communication, customer research, and relationship-building skills, with experience supporting digital tools or customer workflow platforms preferred.
What we offer you:
- Paid time off
- Medical, dental, and vision benefits
- 401k with company match
- Career growth opportunities
- Employee Assistance Program
- Employee appreciation & recognition programs
About Us:
Lakeside Book Company loves books! To us, every book matters. Every word. Every page. Every hand that helped build it. Our history has shown that we are leaders and innovators. We have a team-winning culture, where all of our people have a voice. While we are old in years, we are new at heart. Come join our mission to keep the world reading.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Lakeside Book Company is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. If reasonable accommodation is needed to participate in the job application or interview process or perform essential job functions please contact talent@lakesidebook.com.
*This job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties and responsibilities assigned for this job at the company’s discretion.
