Qualcomm

Manager, Product Marketing — Industrial & Embedded IoT

Qualcomm San Diego, California, United States · $130K–$194K/yr

Semiconductor Manufacturing · 10,001+ employees

Yesterday
Senior (5-10 yrs) Full-time United States
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About the role

The manager will lead global marketing initiatives and define end-to-end go-to-market strategies for industrial AI processors and connectivity solutions. They will also manage cross-functional teams to drive product launches, thought leadership, and customer engagement across industrial verticals.

What they look for

Product marketing Go-to-market strategy Industrial IoT Edge AI Semiconductor marketing Cross-functional leadership Project management Messaging Content creation Strategic planning B2B marketing Embedded technology Stakeholder management Global marketing Product lifecycle management

Requirements

Candidates must have a minimum of 3 to 7 years of experience in product marketing or a related field depending on their educational background. A bachelor's degree is required, with a preference for an MBA and specific experience in semiconductor or embedded technology marketing.

Benefits

Annual discretionary bonus program Annual RSU grants Competitive benefits package

Full description

Company:

Qualcomm Technologies, Inc.

Job Area:

Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Product Marketing

General Summary:

Qualcomm’s Industrial and Embedded IoT (IE-IoT) product marketing team is seeking a strategic and experienced Manager of Product Marketing to lead global marketing initiatives across our Industrial AI processors and industrial connectivity business lines. This role owns end-to-end go-to-market strategy and execution that drive awareness, engagement, and demand for Qualcomm IoT products and solutions. You will play a central role in shaping Qualcomm’s thought and product leadership in the industrial verticals.

In this role, you will be on the cutting edge of emerging technologies, including edge AI and connectivity that are driving Qualcomm’s expansion into high-growth industrial markets. This is a highly cross-functional leadership role with broad visibility across the IE-IoT business, requiring both strategic vision and hands-on execution excellence.

Key Responsibilities

  • Own the full-funnel marketing strategy and execution for new product launches, including product messaging, assets creation, and global campaign activation.
  • Drive industrial vertical marketing efforts, including thought leadership content creation and compelling messaging to drive awareness, preference, and conversion.
  • Lead the 360-degree marketing team, including developer, digital, partner, brand marketing and PR/AR, to achieve marketing objectives aligned with the business unit.
  • Partner closely with product management, engineering, sales, and regional teams to execute strategic initiatives throughout the product lifecycle.
  • Manage major event marketing and demo strategies, delivering compelling customer experiences that showcase edge AI and connectivity innovations.
  • Define clear marketing project plans, milestones, and success metrics; proactively identify and mitigate risks.

Minimum Qualifications:

  • Bachelor's degree and 3+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.

OR Associate's degree or equivalent degree and 5+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience. OR High school Diploma or equivalent and 7+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.

*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.

Preferred Qualifications

  • Bachelor’s degree in marketing, engineering, business, or a related field; MBA with technical background is preferred
  • 8+ years of experience in product marketing, go-to-market strategy, or related roles within a technology company
  • Demonstrated ability to lead cross-functional teams and manage complex, multi-stakeholder initiatives in a global environment
  • Experience marketing semiconductor, platform, or embedded technology solutions to industrial, enterprise, or B2B audiences
  • Strong understanding of industrial IoT, edge AI, and connected device ecosystems; hands-on experience in the industrial or manufacturing vertical is a strong plus
  • Excellent written and verbal communication skills with a proven ability to craft compelling narratives for both technical and business audiences
  • Exceptional proficiency in PowerPoint with a strong attention to detail and design sensibility for creating high-impact presentations and marketing collateral
  • Strong project management skills with the ability to manage multiple concurrent workstreams and deliver results on time
  • Comfortable traveling to industry conferences and partner events as required

* This position is not eligible for Qualcomm immigration sponsorship. *

** Position requires to be onsite in San Diego, 5 days a week. **

Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail disability-accomodations@qualcomm.com or call Qualcomm's toll-free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. (Keep in mind that this email address is used to provide reasonable accommodations for individuals with disabilities. We will not respond here to requests for updates on applications or resume inquiries).

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EEO Employer: Qualcomm is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or any other protected classification.

Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.

Pay range and Other Compensation & Benefits:

$129,700.00 - $194,500.00

The above pay scale reflects the broad, minimum to maximum, pay scale for this job code for the location for which it has been posted. Even more importantly, please note that salary is only one component of total compensation at Qualcomm. We also offer a competitive annual discretionary bonus program and opportunity for annual RSU grants (employees on sales-incentive plans are not eligible for our annual bonus). In addition, our highly competitive benefits package is designed to support your success at work, at home, and at play. Your recruiter will be happy to discuss all that Qualcomm has to offer – and you can review more details about our US benefits at this link.

If you would like more information about this role, please contact Qualcomm Careers.