Extend

Extend

Behavior-based Shopper Operations

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Industry
Software Development
Company size
302 people
Headquarters
San Francisco, CA
Founded
2019
Type
Privately Held
Total funding
$320.4M

Extend helps brands turn shopper behavior into operational and financial advantage. Our platform transforms post-purchase customer data into real-time intelligence, allowing merchants to dynamically tailor policies and experiences across delivery, returns, exchanges, and product protection. By differentiating customers based on value and risk, Extend helps brands reward their best customers, reduce fraud and abuse, protect margins, and increase lifetime value — without manual intervention. Extend is backed by strategic investors including SoftBank, PayPal, AMEX, and Nationwide at a valuation exceeding $1.5 billion. We partner with more than 1,200 leading manufacturers and retailers including Peloton, Tonal, Casper, Sonos, Michaels, Ashley Furniture, Oura, Live Tinted, and Lalo. Founded in 2019, Extend is headquartered in San Francisco, California. Learn more at Extend.com.

Returns & Exchanges Product Protection Shipping Protection Customer Segmentation Order Tracking WISMO Claim Resolution and Extended Warranty

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