Optimove

Optimove

The creator of Positionless Marketing

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Industry
Software Development
Company size
559 people
Headquarters
New York, NY +3 more
Founded
2012
Type
Privately Held
Total funding
$95.0M

Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently.   Its Positionless Marketing Platform provides three transformative powers: Data Power lets anyone immediately discover customer insights for precise targeting and hyper-personalization—without waiting for engineers. Creative Power lets anyone instantly create channel-ready assets like copy and visuals—without waiting for creatives. And Optimization Power lets anyone run campaigns that optimize themselves through automated journeys and testing—without waiting for analysts. By liberating marketing teams from dependencies, they are more motivated, get more done, and are able to deliver the most personalized campaigns at scale. For more information, go to Optimove.com

Customer retention automation Conversion optimization Behavior modeling Predictive analytics LTV maximization Personalization Customer churn prediction & prevention Customer engagement Multi-channel marketing Lifecycle marketing Micro-segmentation customer relationships

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