Uptempo

Uptempo

Marketing Decision Intelligence

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Industry
Software Development
Company size
214 people
Type
Privately Held
Total funding
$31.1M

Uptempo is the enterprise platform for Marketing Decision Intelligence. We handle the complex, unglamorous work of collecting, governing, and unifying raw marketing data—so our customers can focus on what matters most: actually doing great marketing. By translating disparate data streams across systems in near real-time, Uptempo delivers actionable signals, forecasting, and troubleshooting for in-flight campaigns and programs. Our recommendation engine helps teams move faster with confidence. Over time, Uptempo evolves into an agentic partner that learns how your brand performs and continuously improves alongside you—driving greater impact through ongoing optimization and positioning marketing as a true revenue engine. Built with marketers, for marketers, Uptempo reconciles the four critical marketing data streams into one unified, governed system that speaks the native language of marketing. This creates true clarity: what happened, why it happened, and what to do next. Organizations no longer waste a quarter of their marketing budget proving value—they reclaim that time and budget to drive real growth. Uptempo enables continuous, confident decision-making for both humans and AI—shifting marketing out of forensic reporting and dashboard sprawl into an authoritative seat at the strategy table. Trusted by the world's biggest brands including Amazon, HubSpot, Cisco, and Unilever.

Marketing planning Marketing planning software Marketing work management Marketing resource management Marketing budget management Marketing and finance alignment Marketing performance management and Marketing budgets

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