Xbox Media Solutions (Formerly Activision Blizzard Media)

As a gateway to entertainment, Xbox brings marketers closer to the world’s most engaged gaming audiences through media solutions across mobile, console, and PC. As part of Microsoft Advertising, we connect advertisers to premium gaming environments spanning Xbox, King, and Microsoft Casual Games, reaching hundreds of millions of players globally. Our offering blends immersive gameplay, data-driven insights, and creative excellence to help brands drive meaningful attention and measurable impact. Backed by the strength of Xbox and the scale of Microsoft, we enable modern marketers to show up authentically in play. Formerly Activision Blizzard Media, our organization joined Microsoft through the 2023 acquisition, expanding our portfolio to include celebrated Xbox and Microsoft Gaming franchises.