Founding Product Marketing Manager
Cooper AI San Francisco, California, United States · $160K–$220K/yr
Data Infrastructure and Analytics · 11-50 employees
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About the role
You will lead product marketing efforts by translating complex product capabilities into compelling narratives and sales enablement materials. This role involves bridging the gap between product, sales, and marketing teams to drive adoption and revenue growth.
What they look for
Requirements
Candidates must have 3 to 5+ years of dedicated product marketing experience with a proven track record in positioning and sales enablement. Strong communication skills and the ability to work independently in a fast-paced environment are essential.
Benefits
Full description
Who We Are
Cooper AI is building AI for commercial insurance, taking the manual, time-consuming work off professionals' plates so they can focus on what actually matters: serving clients and growing their business. Cooper works directly inside the tools teams already use, turning these workflows into fast, automated experiences that save hours every week and unlock meaningful efficiency gains.
Backed by Lightspeed, General Catalyst, and Valor, Cooper AI is building from the ground up to modernize a $1T+ global insurance industry.
About the Role
As Cooper’s Founding Product Marketing Manager, you’ll help translate our product into clear, compelling stories that drive adoption and revenue. You’ll sit at the intersection of product, sales, and marketing; building the positioning, enablement, and customer-facing materials that help teams understand and sell Cooper. This role is scoped from Senior PMM to Lead PMM, depending on experience.
What you’ll do
- Partner with product and sales to translate product capabilities into clear messaging, positioning, and packaging.
- Build sales enablement materials, including product talk tracks, feature descriptions, and guidance for selling our products.
- Own how Cooper’s product shows up externally across the website, product pages, case studies, and other customer-facing materials.
- Develop customer stories and case studies that support both sales and marketing.
- Create product-focused narratives for SDRs and AEs, helping them explain features and value clearly.
- Serve as a bridge between product and go-to-market teams, ensuring product updates and customer needs are communicated effectively.
- Establish and maintain a high bar for product storytelling as Cooper evolves.
What you bring
- 3–4+ years of dedicated product marketing experience for a Senior-level role; OR
- 5+ years with progressive ownership and leadership experience for a Lead-level role.
- Experience owning product positioning, messaging, and sales enablement in a fast-moving environment.
- Strong ability to understand complex products and translate them for customer-facing teams and audiences.
- Experience working closely with product, sales, and marketing teams.
- A self-directed approach: you can own a workstream independently and move from strategy to execution.
- For Lead-level candidates: experience guiding others, setting direction, and taking broader responsibility across a function.
Benefits
- Competitive salary & equity
- Medical, dental & vision insurance
- Monthly wellness stipend
- 401k with company match
- Unlimited PTO
- Company sponsored lunch 5x per week
- Off sites, happy hours, and team building events
