Product Manager, Consumer Products
Apres Nail City of Industry, California, United States · $120K–$135K/yr
Cosmetics · 51-200 employees
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About the role
The Product Manager will oversee the full product lifecycle, including monthly performance analysis, SKU roadmap planning, and managing overseas manufacturing partnerships. They are responsible for maintaining data standards, coordinating launch timelines, and translating consumer market insights into actionable product proposals.
What they look for
Requirements
Candidates must have 4+ years of experience managing physical consumer products with a focus on e-commerce platforms like Amazon Seller Central and Shopify. Proficiency in data analysis tools and experience navigating international manufacturing relationships are essential for this role.
Full description
Key Responsibilities
- Monthly product analysis: pull and analyze sell-through, inventory turns, return rates, and customer reviews to decide what to reorder, discontinue, modify, or feed to marketing
- SKU roadmap: plan 2+ seasons of launches with data-backed rationale; set and maintain SKU data standards across ERP, website, and Amazon
- Launch timelines: build and maintain backward-planned schedules in Asana (design lock → production → launch); keep it as single source of truth; flag slippage before it happens
- Overseas manufacturing: primary contact with partners on specs, prototyping, quality, and cost; manage lead time and minor spec changes with authority; escalate pricing and major changes
- Design collaboration: brief designer with clear specs and timelines; document design decisions to turn experience into repeatable team standards
- Market insight: track consumer trends, TikTok, competitors, and price bands; turn observations into product proposals and roadmap decisions
Qualifications and Requirements
- You know what to measure, where it lives, and how to get it. You pull your own data from e-commerce and ERP systems and are fluent in Excel or Google Sheets. You make product decisions from the numbers
- 4+ years managing physical consumer products on a regular launch cadence: beauty, accessories, apparel, or fast-moving consumer goods.
- Real E-commerce experience with Amazon Seller Central (listing and variation structure, Brand Analytics, inventory, replenishment) plus DTC site experience (Shopify or similar).
- You have managed prototyping and production with overseas factories and know how to navigate international relationships
- A strong point of view on the consumer market. You can explain what is shifting and why and the ability to turn that into proposals.
- You're the connector who gets things done across teams: marketing, ops, design, and manufacturing trust your vision and follow your lead without you managing them.
- Ability to explain what is shifting the consumer market and why; and turn that into product proposals
Nice to Haves
- Mandarin (or direct relationships with Mandarin-speaking manufacturing partners)
- Packaging development experience
- Asana Expertise
- International launch and product compliance experience
- Nail, beauty, or accessory experience
- NetSuite or comparable ERP experience
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