Content Product Manager
Light & Wonder Las Vegas, Nevada, United States
Gambling Facilities and Casinos · 5,001-10,000 employees
About the role
The Content Product Manager oversees the day-to-day management and execution of the North American games portfolio, ensuring roadmaps are commercially optimized. They lead go-to-market planning and foster collaboration between creative studios, commercial teams, and product functions to drive performance.
What they look for
Requirements
Candidates must have a bachelor's degree and at least 5 years of experience in product management or content strategy, preferably within the gaming or entertainment industry. Strong expertise in game development pipelines, portfolio management, and data-driven decision-making is required.
Benefits
Full description
iGaming:
If it’s iGaming, we know a thing or two. At Light & Wonder, It’s all about the games, and our digital team leads the global iGaming market, providing jaw-dropping content and innovative software that powers the world's most successful online gaming providers.
Position Summary
The Content Product Manager is responsible for the day-to-day management and execution of Light & Wonder’s games portfolio across North America, working with internal studios, Commercial and Product functions. Reporting to the Director, Product Management (Games), this role ensures that studio roadmaps are well-defined, commercially optimised, and executed to a high standard.
The role operates at the intersection of Product, Studios, and Commercial teams, driving strong product planning, seamless delivery, and effective go-to-market execution. It requires a highly proactive, data-driven approach with a deep understanding of game development and market dynamics, who can identify opportunities, solve problems, and maximise performance across the portfolio.
Key Responsibilities
Portfolio & Roadmap Management
- Own the day-to-day management of Light & Wonder’s North American studio roadmap across all studios
- Ensure a balanced, high-performing portfolio aligned to regional market needs and global content strategy
- Prioritise game releases and initiatives based on commercial impact, player value, and strategic fit
- Continuously assess portfolio performance and optimise sequencing, mix, and focus
Product Development & Delivery
- Manage the end-to-end product lifecycle from concept through to post-release optimisation
- Work closely with studio teams to ensure games are developed in line with Product Management specifications and quality expectations
- Act as a key point of contact within the game development lifecycle, ensuring alignment between Product, Creative, and Studio teams
- Proactively identify and resolve delivery risks, gaps, and inefficiencies
Go-To-Market & Commercial Enablement
- Lead GTM planning for key game releases, ensuring strong positioning, clear messaging, and coordinated execution across teams.
- Own and expand Sales Enablement programs, equipping Commercial teams with the tools, insights, and narratives needed to successfully sell the portfolio
- Partner closely with Commercial teams to ensure product plans are aligned with market opportunities and customer needs
- Support regional activation of our Global Content Strategy
Cross-Functional Collaboration
- Work closely with Creative Studios, Game Studios, Commercial, and wider Product teams to ensure effective product planning and execution
- Ensure alignment between central strategy and regional market requirements
- Facilitate clear communication and accountability across stakeholders
Data-Driven Decision Making
- Use performance data, market insights, and player behaviour to inform product decisions and prioritisation
- Monitor KPIs across the portfolio and identify opportunities for optimisation and growth
- Drive continuous improvement through testing, analysis, and iteration
- Partner with analytics teams to generate actionable insights that inform roadmap and GTM decisions
Subject Matter Expertise
- Develop deep expertise in game design, mechanics, and production processes
- Build strong knowledge of key North American markets, player preferences, and regulatory considerations
- Act as a trusted product expert for internal stakeholders
Ways of Working & Mindset
- Operate as a self-starter with high ownership and accountability
- Proactively identify issues and opportunities, and take action to resolve them
- Demonstrate strong commercial judgement and prioritisation skills
- Foster a culture of collaboration, quality, and continuous improvement
Qualifications
- Bachelor's degree in Business, Marketing, Game Design, or related field; MBA a plus but not required
- 5+ years' experience in product management, portfolio management, or content strategy roles, ideally within gaming, iGaming, or the broader entertainment/media industry
- Proven experience managing a product roadmap or portfolio across multiple stakeholders, with accountability for commercial outcomes
- Direct experience working with or within game development studios, understanding production pipelines, creative processes, and delivery timelines
Why would you enjoy working with us at Light & Wonder?
- Competitive benefits, an open and supportive environment as well as a modern and exciting workplace
- The opportunity to interact with global teams on a regular basis
- Tangible and genuine development - at Light & Wonder, you can take your career where you want it to go!
And if that’s not enough; you will get to enjoy a stunning work location and flexible working practices whilst we provide you with the guidance and development skills you need to progress quickly and enhance your career.
#LI-Hybrid
#LI-iGaming
Light & Wonder is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. If you’d like more information about your equal employment opportunity rights as an applicant under the law, please click here for EEOC Poster.
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