BNY Mellon

SVP, Product Marketing Manager, BNY Investments Platform Marketing Team

BNY Mellon City of London, England, United Kingdom

Financial Services · 10,001+ employees

4 h ago
Principal (10+ yrs) Full-time United Kingdom
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About the role

Develop and unify product messaging across BNY's investment capabilities while articulating bespoke, cross-platform solutions for clients. Lead end-to-end go-to-market planning and execution for product launches and strategic relationships across various channels.

What they look for

Product marketing Financial markets Investment strategies Asset management Go-to-market planning Institutional marketing Intermediary marketing Regulatory compliance FCA regulations ESMA regulations UCITS SICAVs Content strategy Sales enablement Strategic communication

Requirements

Requires deep grounding in financial markets and experience working across multiple asset classes including equities, fixed income, and alternatives. Candidates must possess a thorough knowledge of investment structures and the regulatory landscape governing investment marketing in the UK and EU.

Benefits

Competitive compensation Wellbeing programs Paid leaves Paid volunteer time

Full description

SVP, Product Marketing Manager, BNY Investments Platform Marketing team

At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.

Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.

We’re seeking a future team member for the role of SVP, Product Marketing Manager to join our BNY Investments Platform Marketing team. This role is in London

In this role, you’ll make an impact in the following ways:

  • Developing and unifying product messaging across BNY's Investment capabilities and, critically, for articulating bespoke, cross-platform solutions that bring together the wider capabilities of the bank. This dual mandate requires someone who can think both at the level of individual investment strategies and at the level of the full client relationship, crafting compelling narratives that reflect BNY's distinctive position as both an asset manager and a full-service financial institution.
  • Develop and own compelling, differentiated messaging frameworks for investment products across multiple asset classes, ensuring consistency across all client-facing materials and channels.
  • Translate complex investment strategies, risk characteristics, and structural features into clear, benefit-driven narratives tailored to the specific needs and sophistication levels of intermediary and institutional audiences.
  • Lead end-to-end go-to-market planning and execution for product launches, refreshes, and strategic relationships, ensuring coordinated delivery across digital, content, events, and sales enablement channels.

To be successful in this role, we’re seeking the following:

  • A confident communicator, a rigorous analytical thinker, and a marketing professional with deep grounding in financial markets and the challenges facing institutional and intermediary clients today.
  • Demonstrable experience working across multiple asset classes, including but not limited to equities, fixed income, multi-asset, alternatives, and solutions.
  • A thorough working knowledge of investment structures relevant to UK, European and Asia institutional and intermediary markets, including UCITS, SICAVs, segregated mandates, and pooled vehicles.
  • Familiarity with the regulatory landscape governing investment marketing in the UK (FCA) and the EU (ESMA/national regulators), with the ability to navigate compliance requirements while maintaining marketing effectiveness.

At BNY, our culture speaks for itself, check out the latest BNY news at:

BNY Newsroom

BNY LinkedIn

Here’s a few of our recent awards:

  • America’s Most Innovative Companies, Fortune, 2025
  • World’s Most Admired Companies, Fortune 2025
  • “Most Just Companies”, Just Capital and CNBC, 2025

Our Benefits and Rewards:

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.

BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.