Sales Engineer

Be Yourself. Build Your Career. Be Exceptional Together.

At Werner, we’re more than an electrical distributor — we’re a community that empowers people to grow, innovate, and truly make a difference. Our culture celebrates individuality, encourages creativity, and values each person’s voice; creating a space where you can be yourself, connect with others, and build a meaningful career. We believe in balance and flexibility, so you can thrive both professionally and personally. Together, we can make an impact and build something exceptional for our customers, families, communities, and each other.

Summary: The Account Manager serves as a high value add consultant for end customers to leverage Werner Electric products and services while seeking win-win outcomes to achieve long term business partnerships.

Minimum Requirements

• High School Diploma (Associate's or Bachelor's Degree preferred).

• Professional business-to-business (B2B) sales experience.

• Must have and maintain a valid driver’s license.

• Motivated, collaborative, entrepreneurial, and customer-focused.

Preferred Requirements

• Associate or bachelor's degree in electrical technology field

• Professional business-to-business (B2B) sales experience.

• Strong understanding and experience of Rockwell Automation products

• Understanding of PLC/HMI

• Motivated, collaborative, entrepreneurial, and customer focused.

Duties & Responsibilities

• Grow and manage a designated book of business to achieve profitability goals relative to annual operating plan (AOP).

• Conduct sales visits with existing and prospective customers.

• Understand customer needs and communicate value propositions.

• Update customer relationship management (CRM) system to track sales activity and progress towards goals.

• Manage designated book of business to achieve profitability goals.

• Deliver product presentations and demonstrations.

• Attend trade shows to stay up to date with industry trends.

• Develop and maintain relationships with customers and vendors.

• Provide direction and assistance to customer-facing functional groups.

• Ensure safe and efficient travel throughout assigned territory.

• Leverage disciplined sales process and customer relationship manager (CRM) to document sales pipeline and develop / manage sales forecast.

• Manage the sales cycle, performing lead qualification, arranging and providing demonstrations, quoting, and closing.

• Ensure customer satisfaction through ongoing communication and relationship management; resolves any issues that may arise post-sale.

• Collaborate with cross-functional teams, including Customer Service Representatives and Product Management, to communicate and implement commercial strategies.

• Collaborate with Product Management teams to develop and maintain complex vendor relationships.

• Attend relevant trade shows and attend/ host relevant customer events; collaborate with Marketing with planning process as required.

• All other duties assigned.

Company Overview

Founded in 1948, Werner has grown from a small appliance store in downtown Neenah, WI into an award-winning employer and leading electrical distributor with 12 branch locations in Wisconsin and Upper-Michigan. Headquartered in Appleton, WI, we provide electrical, lighting, network, process, and inventory management solutions for a diverse group of industrial and construction customers. We are a growing, privately held company with over 450 employees who uphold a family culture built around exceptional customer service. As a recent New North Workplace Excellence Award winner, we’re dedicated to the continuous improvement of our people, products, and services to ensure the long-term success of our employees and customers. Apply today and find out why we’re a “Great Place to Work.”

Employee Benefits

• Medical, Dental, and Vision Insurance

• Short & Long-Term Disability Insurance

• Life and AD&D Insurance

• 401(k) Retirement Plan with company match

• Paid holidays, vacation, personal, and sick days

• Pet Insurance

• Identity Theft Protection

• Accident Insurance & Critical Illness Coverage

• Tuition Reimbursement

• Annual bonuses and merit increases based on performance

• Employee Assistance Program (EAP)

• Wellness Programs

• Employee Resource Groups (ERG)

• Career Development & Leadership Training

• Paid Parental Leave

Werner is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.