Product Manager
Fidia Pharma New Jersey, United States
Pharmaceutical Manufacturing · 1,001-5,000 employees
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About the role
The Product Manager manages a product portfolio, ensuring strategic alignment and overseeing launch preparedness, targeting strategies, and product performance. They coordinate with internal and external stakeholders to develop promotional materials, manage KOLs, and execute tactical launch plans.
What they look for
Requirements
Candidates must have at least 5 years of progressive marketing experience, including 2+ years in the pharmaceutical or medical device industry. A bachelor's degree is required, with an MBA or advanced degree preferred, along with strong analytical skills and knowledge of FDA/PhRMA regulations.
Benefits
Full description
Founded in 1946, Fidia is an Italian multinational pharmaceutical company, with R&D, manufacturing, marketing and sales capabilities, and an extensive product portfolio, mainly based on Hyaluronic Acid, in strategic therapeutic areas such as Joint Care, Eye Care, Skin Care, Specialty Care, Health&Wellness Care. Headquartered in Abano Terme (PD), Fidia extends its global reach through local partners and distributors in 120+ countries worldwide, as well as with wholly owned subsidiaries.
Job Description
This position manages a portfolio of products and works with the Marketing Director to ensure strategic alignment and portfolio optimization. The Product Manager will be responsible for launch preparedness, targeting strategy, and product performance, including partnering on the input and development of brand messages, campaigns, market planning, KOL development, sales planning analytics, and sales force training.. The Manager will ensure appropriate support for the pull-through of launch initiatives and solutions by proactively and cooperatively coordinating input from key stakeholders within and outside the department. They will complete analyses and develop recommendations to support launch initiatives and tactical plan execution.
Job Responsibilities:
· Healthcare professional marketing experience
· New Product planning and launches
· Market analysis to inform strategic decision-making and drive actionable recommendations
· Development and rollout of key launch programs
· Development of Promotional and Non-promotional Materials
· Agency point person
· Conference Management
· KOL Management and Development
· Speaker programs and Advisory boards
· Salesforce training
· Work with Fidia business partners in sales, market access , medical affairs, regulatory and commercial operations.
· Customer insight and competitive intelligence
Requirements:
These requirements are representative but not all-inclusive.
· Advanced acumen in product marketing
· Strong understanding of pharma/medical device market dynamics required
· Strong understanding of data and analytics
· Proven success with strategic and operational achievements
· Strong problem-solving skills and project management experience within a team environment
· Ability to manage timelines and meet deadlines
· Strong collaborator
· Excellent interpersonal skills and ability to establish and maintain effective working relationships with both internal and external stakeholders
· Experience developing and creating formal presentations; advanced presentation skills, intermediate computer skills
· Advanced influencing and negotiation skills
· Excellent verbal and written communication skills
· Self-directed, entrepreneurial mentality
· Demonstrated analytical skills
· Advanced Excel functionalities and high PowerPoint proficiency preferred
Education and Experience
· BA or BS required. MBA or advanced degree preferred
· At least 5 years of progressive marketing experience and 2+ years of experience in medical device, surgical, or pharmaceutical industry
· Thorough knowledge and understanding of the regulation of FDA and PhRMA guidelines
· Launch experience
General office environment:
Employee will also be required to travel for business purposes (25%) to key customers, conventions/conferences
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) 5% Match
- Dental insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- Paid time off
- Referral program
- Vision insurance
Work Location: In person
Fidia benefits: In Fidia you will have unlimited access to training and coaching programs aligned with market best practices and opportunities for professional development through participation in internal job posting processes, pension fund with company integration and health fund, merit review and referral programs, company canteen, staff discounts and access to the flu vaccination campaign.
Fidia Farmaceutici promotes parity and inclusion in all its actions. All people from the status of candidate to that of employee and throughout the duration of their employment relationship are entitled to the same opportunities and protections regardless of gender identity, sexual orientation, ethnicity, migration background, religion, nationality, age. All company procedures are therefore drafted in compliance with the principles expressed in the previous point; any divergences should be promptly brought to the attention of the People & Culture Department.
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