UX Researcher, Patient & Provider Experience

About Bask HealthBask Health is a software platform that enables entrepreneurs, doctors, and healthcare businesses to launch, manage, and grow direct-to-consumer telehealth businesses.

Our platform brings together patient experiences, clinical workflows, pharmacy operations, and commerce tools in one place.

We're an entrepreneurial, product-focused engineering team that values ownership, technical excellence, and building software that solves real problems. Engineers work closely with product teams and company leadership, take features from idea to production, and have a direct role in shaping the platform.

Engineering at Bask is AI-first and builder-led. We use tools like Cursor and Claude Code throughout development while maintaining high standards for reliability, testing, and software quality.

About the RoleWe're looking for a UX Researcher, Patient & Provider Experience to help Bask Health better understand how patients and healthcare professionals interact with digital healthcare experiences.

Bask Health enables entrepreneurs, doctors, and healthcare businesses to launch, manage, and grow direct-to-consumer telehealth businesses. Our platform connects patient experiences, clinical workflows, pharmacy operations, and commerce tools.

As a UX Researcher, Patient & Provider Experience, you'll investigate how people navigate healthcare-related interfaces, complete important tasks, interpret information, and interact with workflows that may involve sensitive or complex information.

This is a hands-on research role focused on evaluating patient and provider experiences through user interviews, usability testing, workflow observation, and qualitative analysis.

Your research will help product teams identify where users encounter confusion, unnecessary complexity, or barriers to completing tasks.

On the patient side, you'll study experiences such as onboarding, intake questionnaires, form completion, account interactions, and the communication of next steps.

You'll investigate whether patients understand the information being requested, can navigate multi-step workflows, and know what to expect after completing an action.

On the provider side, you'll study relevant clinical interfaces and operational workflows, including how authorized healthcare professionals review information, navigate tasks, and interact with the platform.

You'll pay particular attention to how information moves between patient-facing and provider-facing experiences, identifying usability issues that may affect clarity, efficiency, or workflow continuity.

You'll work closely with product designers to evaluate prototypes, test interaction patterns, and improve the organization and presentation of information.

You'll collaborate with product managers to define research questions and prioritize studies that address important product decisions.

You'll partner with engineers to understand technical constraints and ensure findings can be translated into practical improvements.

You'll also collaborate with appropriate clinical and operational stakeholders to understand workflow requirements and ensure research activities respect professional responsibilities and healthcare-related boundaries.

Because these experiences may involve sensitive information, you'll conduct research with careful attention to participant privacy, informed consent, approved research environments, and appropriate data-handling procedures.

You'll evaluate accessibility, comprehension, and the needs of users with different levels of technical familiarity or healthcare knowledge.

You'll synthesize research findings into actionable recommendations that help teams improve usability while preserving the accuracy and intent of healthcare-related workflows.

We're looking for someone who is curious about how people interact with healthcare software, comfortable researching complex user journeys, and able to translate detailed observations into meaningful product improvements.

What You'll Do• Conduct UX research across Bask Health's patient-facing and provider-facing software experiences.

• Plan and execute usability studies involving healthcare-related digital workflows.
• Conduct interviews with patients and authorized healthcare professionals through approved research processes.
• Evaluate patient onboarding and account creation experiences.
• Study the usability of digital intake questionnaires and multi-step forms.
• Research how patients understand questions, instructions, and required information.
• Identify friction points affecting patient task completion.
• Evaluate patient navigation, information architecture, and interface comprehension.
• Test prototypes for patient-facing features before development.
• Study relevant provider interfaces and clinical workflow interactions.
• Research how authorized providers navigate and review information within the platform.
• Evaluate task organization, information presentation, and workflow efficiency.
• Identify usability challenges involving patient-to-provider workflow transitions.
• Collaborate with clinical and operational stakeholders to understand relevant workflow requirements.
• Develop research plans, interview guides, and usability testing materials.
• Recruit and screen appropriate research participants through approved processes.
• Conduct moderated and unmoderated usability studies where appropriate.
• Observe user behavior and identify recurring usability patterns.
• Evaluate task completion, navigation difficulties, and user errors.
• Collaborate with product designers to validate proposed interaction improvements.
• Partner with content designers to evaluate healthcare terminology and user comprehension.
• Work with product managers to prioritize patient and provider research opportunities.
• Incorporate available behavioral data and user feedback into research findings.
• Apply accessibility and inclusive research principles to study design.
• Follow appropriate privacy, consent, and sensitive-data handling procedures.
• Develop research reports and actionable design recommendations.
• Present findings to product, design, engineering, and relevant operational teams.
• Maintain organized research documentation and reusable insights.

• 3+ years of professional experience in UX research, user research, human-computer interaction, or a closely related field.
• Portfolio or case studies demonstrating UX research for digital products.
• Experience independently planning and conducting usability studies.
• Strong understanding of qualitative research methods.
• Experience conducting moderated user interviews.
• Familiarity with unmoderated usability testing.
• Ability to develop clear research questions and study objectives.
• Experience creating usability tasks, interview guides, and research materials.
• Understanding of user-centered design principles.
• Ability to evaluate complex digital workflows and user journeys.
• Experience identifying usability problems and recommending improvements.
• Familiarity with task-based usability evaluation.
• Experience analyzing qualitative findings and identifying recurring patterns.
• Ability to synthesize research findings into actionable recommendations.
• Experience collaborating with product designers and product managers.
• Familiarity with prototypes, wireframes, and iterative product development.
• Understanding of accessibility and inclusive research practices.
• Experience researching interfaces involving complex or sensitive information.
• Familiarity with participant recruitment and screening.
• Understanding of research ethics and informed consent.
• Ability to communicate research findings to technical and nontechnical stakeholders.
• Experience maintaining organized research documentation.
• Strong analytical thinking and attention to detail.
• Excellent written and verbal communication skills.
• Ability to independently manage research projects in a cross-functional environment.

Nice to Have• Experience conducting UX research for healthcare or telehealth products.

• Familiarity with patient-facing digital healthcare experiences.
• Experience evaluating patient onboarding or intake questionnaires.
• Understanding of health literacy and patient comprehension challenges.
• Experience researching software used by clinicians or healthcare professionals.
• Familiarity with clinical workflow interfaces.
• Understanding of healthcare-related operational processes.
• Experience working with clinicians, pharmacists, or healthcare operations teams.
• Familiarity with HIPAA and healthcare-related privacy considerations.
• Experience conducting research involving sensitive user information.
• Understanding of accessibility standards such as WCAG.
• Experience evaluating complex forms and conditional workflows.
• Familiarity with tools such as UserTesting, Maze, Dovetail, Lookback, or comparable research platforms.
• Experience evaluating Figma prototypes.
• Familiarity with task-completion metrics and usability measurement.
• Experience combining qualitative research with product analytics.
• Understanding of information architecture testing methods.
• Experience researching experiences involving multiple user roles or permissions.
• Familiarity with white-label or configurable SaaS platforms.
• Experience working in fast-moving, cross-functional product teams.