Product Manager - Agri
IDFC FIRST Bank Mumbai, Maharashtra, India
Banking · 10,001+ employees
About the role
The Product Manager will scale the Agri business by implementing growth strategies, managing product channels, and building strategic partnerships. They are responsible for ensuring a seamless customer experience and driving operational efficiency through collaboration with internal stakeholders.
What they look for
Requirements
The role requires a graduate or postgraduate degree and at least 2 years of relevant banking experience. Candidates must demonstrate the ability to manage teams, improve portfolio quality, and leverage digital marketing for customer penetration.
Full description
Job Requirements Job Description
Job Title – Product Manager – Farmer Finance
Place of Work - Mumbai
Business Unit - Retail Banking
Function – Agri Business
Job Purpose:
The role entails scaling up the Agri business by implementing strategies to expand the existing products, channels, segments and customer base by delivering banking needs to the customers in the most cost efficient and technology effective manner. It includes building up teams, systems, process and culture amenable to the scale and consistency of delivery. Role will closely collaborate with Retail team - Product Head, Operations, Sales, IT, Credit, BIU for same. This role encapsulates the responsibility of providing a seamless and fulfilling customer experience and ensuring IDFC First becomes the primary bank for all banking needs.
Roles & Responsibilities:
- Guide distribution of Agri business ensuring volume scale-up as per the defined targets
- Collaborate with the Digital Marketing team to increase customer penetration via digital medium
- Build and nurture strategic partnerships across key dealers, OEMs, channel/product partners etc. to increase the penetration of the assigned portfolio
- Improve the performance & quality of portfolio through regular monitoring and providing recommendations for course correction to the Product and Sales teams
- Support the Product team to provide differentiated offerings and drive business growth
- Work with business analytics team to identify potential for x-sell
- Recommend process changes to improve service efficiency and quality across the assigned area
- Recommend improvements to processes and policies across the Retail Banking business to drive operational efficiencies and high-quality customer service
- Leverage in-house synergies through collaboration with internal stakeholders
Managerial & Leadership Responsibilities:
- Attract and retain best-in-class talent for key roles in their reporting structure
Educational Qualifications:
Graduate - Any
Post Graduate – Any
Experience:
2+ years of relevant banking experience
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