Capgemini

Salesforce Marketing Cloud & Personalization Specialist 1

Capgemini Bengaluru, Karnataka, India

IT Services and IT Consulting · 10,001+ employees

Yesterday
salesforce Senior (5-10 yrs) Full-time India
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About the role

Design, build, and support scalable marketing automation solutions using Salesforce Marketing Cloud. Partner with business and marketing teams to deliver personalized customer journeys and automated campaigns.

What they look for

Salesforce Marketing Cloud AMPscript SQL SSJS HTML CSS JavaScript Email Studio Journey Builder Automation Studio MobileConnect Personalization Builder Audience Builder Data extensions REST web services SOAP web services

Requirements

Requires 6+ years of hands-on experience with SFMC development including AMPscript, SQL, and SSJS. Must hold a relevant Salesforce Marketing Cloud certification.

Benefits

Health checks Telemedicine Insurance Elder care Partner coverage New parent support Flexible work

Full description

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.

Your Role

We are looking for an experienced Salesforce Marketing Cloud (SFMC) Developer 6+ years to design, build, and support scalable marketing automation solutions. You will partner with business and marketing teams to deliver personalized customer journeys, automated campaigns, and integrated data-driven communications using SFMC.

Your Profile

  • Build and enhance SFMC solutions using AMPscript, SQL, and SSJS, including dynamic and responsive email templates.
  • Develop Cloud Pages using HTML, CSS, JavaScript, and AMPscript for landing pages, preference centers, and campaign experiences.
  • Hands‑on experience across Marketing Cloud Studios and Builders, including Email Studio, Journey Builder, Automation Studio, MobileConnect, and Personalization Builder for Emails, with strong understanding of Audience Builder.
  • Strong knowledge of the Marketing Cloud contact data model, data extensions, and database integrations.
  • Ability to translate business requirements into scalable technical solutions across multiple business units.
  • Exposure to REST/SOAP web service integrations is an added advantage.
  • Mandatory: Hands‑on SFMC development experience with AMPscript + SQL + SSJS and SFMC certification (SFMC Developer / SFMC Consultant / Salesforce Data Cloud).

What you'll love about working here

  • You can shape your career with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders.
  • You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work.
  • At Capgemini, you can work on cutting-edge projects in tech and engineering with industry leaders or create solutions to overcome societal and environmental challenges.

Capgemini is an AI-powered global business and technology transformation partner, delivering tangible business value. We imagine the future of organizations and make it real with AI, technology and people. With our strong heritage of nearly 60 years, we are a responsible and diverse group of 420,000 team members in more than 50 countries. We deliver end-to-end services and solutions with our deep industry expertise and strong partner ecosystem, leveraging our capabilities across strategy, technology, design, engineering and business operations. The Group reported 2024 global revenues of €22.1 billion. Make it real | www.capgemini.com

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