NoTraffic

Product Marketing Manager

NoTraffic Overland Park, Kansas, United States

Software Development · 201-500 employees

Yesterday
Senior (5-10 yrs) Full-time United States
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About the role

You will own the positioning, messaging, and go-to-market strategy for NoTraffic's mobility solutions. You will collaborate with cross-functional teams to create sales enablement materials and campaigns that translate complex technology into clear value propositions.

What they look for

Product Marketing Go-to-market Strategy Messaging Positioning Sales Enablement B2B Marketing B2G Marketing Demand Generation Cross-functional Collaboration Content Creation SaaS ROI Analysis Value Proposition Technical Communication Customer Expansion

Requirements

The role requires experience in technical product marketing, specifically within B2B or B2G environments. Candidates must demonstrate strong cross-functional collaboration skills and the ability to translate complex technical capabilities into persuasive customer-facing content.

Full description

NoTraffic is the world’s leading mobility platform, transforming intersections into connected infrastructure that improves flow, boosts safety, and prepares cities for the autonomous era.

As a Product Marketing Manager, you will own the positioning, messaging, and go-to-market strategy for NoTraffic’s solutions. You’ll work closely with Product, Sales, Customer Success, and Marketing to translate complex technology into clear, compelling value propositions that resonate with customers and partners.

Your day to day will include:

  • Build market awareness for NoTraffic and strengthen understanding of its value proposition.
  • Develop positioning and messaging around safety, efficiency, and AI-driven traffic management.
  • Create campaigns and content for agencies, consultants, partners, and transportation stakeholders.
  • Create customized one-pagers, pitch materials, battlecards, use-case collateral, and other account-specific assets.
  • Support customer growth through messaging and campaigns for broader adoption, upsell, cross-sell, renewals, and expansion.
  • Build and maintain sales enablement materials, including pitch decks, solution briefs, case studies, and ROI/value messaging.
  • Partner with Sales, Product, Marketing, Sales Engineering, and Customer Success to translate technical capabilities into clear customer-facing messaging.

Requirements

  • Experience in technical product marketing, B2G or B2B marketing, and demand generation.
  • Ability to develop clear positioning and messaging for technical products or solutions.
  • Experience creating sales enablement materials such as pitch decks, one-pagers, battlecards, case studies, and solution briefs.
  • Strong cross-functional collaboration skills, particularly with Sales, Product, Marketing, Sales Engineering, and Customer Success.
  • Ability to translate complex technical capabilities into clear, persuasive customer-facing language.
  • Experience supporting SaaS adoption, customer expansion, upsell, cross-sell, renewal, or account-growth initiatives.
  • Familiarity with public-sector agencies, transportation, mobility, traffic management, or related technology would be helpful but is not specified as a requirement.