Graphic Designer

Job Purpose

Create effective visual communications that support the company’s brand, marketing, and business objectives. The Graphic Designer develops and delivers design assets across digital and print channels, collaborates with cross-functional teams, and ensures work is consistent, polished, and suited to its intended audience.

Key Responsibilities & Accountabilities

• Graphic Design: Create visual assets for marketing campaigns, websites, social media, presentations, advertising, and other business needs.

• Brand Consistency: Apply brand guidelines consistently across design work and help maintain a cohesive visual identity across channels.

• Creative Development: Develop concepts, layouts, and design solutions that communicate key messages and meet project objectives.

• Digital Design: Produce graphics and other visual content for websites, email, social media, digital advertising, and related platforms.

• Print Design: Prepare layouts and production-ready files for printed materials such as brochures, flyers, signage, packaging, and collateral.

• Project Collaboration: Partner with Marketing, Communications, Product, and other teams to understand requirements and deliver appropriate creative work.

• Project Management: Manage multiple design projects, timelines, and priorities, communicating progress and raising potential delays or challenges.

• Feedback & Revisions: Present design concepts, incorporate feedback, and revise work while maintaining quality and alignment with project goals.

• Production & Quality Control: Review designs for accuracy, legibility, technical specifications, and visual consistency before delivery or publication.

• Asset Management: Organize and maintain design files, templates, and approved brand assets for efficient team access and reuse.

• Design Trends & Tools: Stay current with design trends, production practices, and creative software relevant to the role.

• Continuous Improvement: Identify opportunities to improve creative workflows, design quality, and the effectiveness of visual communications.

Required Qualifications

• Bachelor’s degree in Graphic Design, Visual Communications, or a related field; equivalent education and relevant experience may be considered.

• Experience creating visual assets for digital and print applications.

• Proficiency with graphic design software such as Adobe Photoshop, Illustrator, and InDesign, or comparable tools.

• Working knowledge of typography, color, layout, image editing, and visual composition.

• Knowledge of file preparation and production requirements for digital and print deliverables.

• A portfolio demonstrating design skills, creative problem-solving, and attention to detail.

• Ability to manage concurrent projects and meet deadlines in a collaborative work environment.

Skills & Competencies

• Strong visual design, layout, typography, and image-editing skills.

• Creativity and the ability to develop clear, audience-focused design concepts.

• Attention to detail and commitment to accurate, high-quality work.

• Clear written and verbal communication skills and the ability to explain design decisions.

• Collaboration skills and openness to feedback, direction, and revision.

• Strong organization, time management, and prioritization skills.

• Adaptability when responding to changing project requirements and business priorities.

• Commitment to brand consistency, continuous learning, and effective visual communication.