Product Sales Manager - CMS Sales (Corporate Banking)
IDFC FIRST Bank Noida, Uttar Pradesh, India
Banking · 10,001+ employees
About the role
The Product Sales Manager is responsible for driving transaction banking and cash management product sales across wholesale banking segments. They will manage client relationships, identify high-potential opportunities, and execute strategies to increase CASA balances and fee-based income.
What they look for
Requirements
Candidates must have a graduate degree and 3–7 years of relevant experience in transaction banking or product sales. Strong communication skills and a deep understanding of market dynamics and banking products are essential for this role.
Full description
Job Requirements About the Role
The Product Sales Manager – Cash Management Sales will be responsible for driving transaction banking and liability product sales across Wholesale Banking segments including Corporate, NBFC, FI, and CLG. The role focuses on acquiring new clients, deepening existing relationships, and contributing to CASA growth and fee income through effective cross-selling of cash management solutions.
Key Responsibilities
Primary Responsibilities
- Manage transaction banking requirements for clients and maintain regulatory relationships.
- Identify and activate high-potential clients for transaction banking services.
- Drive growth in current account balances and fee-based income.
- Provide strategic inputs to product and strategy teams for enhancing transaction banking offerings.
- Develop and execute business strategies for product development, sales, and service delivery.
- Train Relationship Managers on new cash and trade products.
- Ensure timely implementation of client deals and resolve transactional issues.
Secondary Responsibilities
- Build strong working relationships with internal stakeholders for seamless execution.
- Gather market intelligence and benchmark competition to refine offerings.
- Collaborate with Product and Operations teams for process improvements and product enhancements.
- Identify and build strategic alliances to deliver innovative client solutions.
What We Are Looking For
Education
- Graduate in any discipline
Experience
- 3–7 years of relevant experience in cash management, transaction banking, or product sales
Skills and Attributes
- Strong understanding of transaction banking products and market dynamics
- Proven ability to drive CASA and fee income growth
- Excellent client engagement and relationship management skills
- Strategic thinking with execution focus
- Effective communication and cross-functional collaboration abilities
Key Success Metrics
- Growth in CASA balances and fee income
- Successful onboarding and activation of transaction banking clients
- High client satisfaction and product adoption
