About the role
The Campaign Specialist, QA conducts rigorous quality assurance reviews on campaign deliverables to ensure compliance and consistency with requirements. They also maintain trackers, provide weekly analysis reports, and support the Team Lead in process optimization and SOP documentation.
What they look for
Requirements
Candidates must have at least 2 years of experience in quality assurance, campaign review, or process auditing within a B2B or marketing technology environment. Proficiency in data analysis, documentation, and familiarity with compliance standards like GDPR and CCPA is required.
Full description
As a Campaign Specialist, QA you will conduct rigorous QA reviews on campaign deliverables to ensure consistency, compliance, and alignment with requirements. Reporting via a dotted line to a designated Team Lead, you will identify deviations, maintain trackers, provide weekly analyses, and support Team Lead responsibilities including SOP creation/updates under Manager/Lead supervision. This role focuses on driving process excellence, error reduction, and optimization across multi-channel campaigns, collaborating with clients, sales, and execution teams to uphold Integrate's standards for lead quality and platform reliability.
Key Responsibilities
· Conduct comprehensive QA reviews for campaign deliverables (e.g., creative assets, targeting setups, compliance checklists), ensuring consistency with campaign requirements and standards.
· Identify and document process and output deviations from quality standards, recommending optimizations, automation opportunities, or corrective actions.
· Maintain QA trackers and audit data to identify gaps, trends, and insights; deliver weekly analysis reports to Team Lead and relevant stakeholders.
· Support Team Lead with responsibilities such as error-tracking, check-ins, bandwidth monitoring, and task prioritization through QA-driven insights.
· Assist with SOP creation, updates, and documentation under Manager/Team Lead supervision to standardize workflows and reduce errors.
· Collaborate with Campaign Specialists, clients, and sales teams to resolve QA issues, validate fixes, and ensure seamless campaign launches.
· Monitor multi-channel campaign outputs for compliance (e.g., GDPR, CCPA) and performance benchmarks, flagging risks proactively.
· Contribute to process automation initiatives by testing tools and providing feedback on QA-impacting features.
· Perform ad-hoc audits, root-cause analyses, and support team training on quality standards.
· Other duties as assigned.
Qualifications
· 2+ years of experience in quality assurance, campaign review, or process auditing within a SaaS, marketing technology, or B2B lead generation environment.
· Strong attention to detail with proven ability to identify deviations, document findings, and suggest actionable optimizations.
· Experience maintaining trackers, dashboards, and delivering regular analysis reports (e.g., weekly summaries).
· Familiarity with multi-channel campaign workflows, compliance standards (e.g., GDPR, CCPA), and tools like Salesforce, Google Sheets/Excel, or QA platforms.
· Collaborative mindset with ability to support Team Lead duties in a dotted-line structure under Manager supervision.
· Analytical skills to audit data, spot trends, and recommend SOP/process improvements.
· Excellent documentation and communication skills for clear reporting to stakeholders.
· Proficiency in process mapping and SOP development.
· Thrives in fast-paced, matrixed teams focused on operational excellence.
· Bachelor’s degree in Business, Marketing, Quality Management, or related field preferred.
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