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IDFC FIRST Bank

Product Sales Manager-Retail Solutions

IDFC FIRST Bank Surat, Gujarat, India

Banking · 10,001+ employees

Aug 05
Senior (5-10 yrs) Full-time India
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About the role

The Product Sales Manager is responsible for driving the sales and distribution of unsecured overdraft products and managing transaction-banking requirements for clients. They will develop sales strategies, build strategic alliances, and collaborate with internal teams to enhance product offerings and service delivery.

What they look for

Product sales Transaction banking Retail banking Sales strategy Relationship management Cash management Trade finance Digital solutions Market benchmarking Stakeholder management Process re-engineering Strategic alliances Unsecured overdraft products Client prospecting

Requirements

Candidates must have a minimum of 5 years of experience in banking or FinTech, specifically within transaction or retail banking. A graduate degree is required, along with a proven track record in product sales and the ability to manage complex client relationships.

Full description

Job Requirements ·      Role / Job Title: Product Sales Manager

·      Business: Retail Banking

·      Function / Department: Branch Banking

Job Purpose

The Product Sales Manager drives sales and distribution of the bank’s small‑ticket, unsecured overdraft products. The role develops and implements sales strategies, manages relationships with client‑influencing partners in the branch vicinity, and ensures sales targets are met or exceeded. The incumbent must understand current‑account customers and sourcing from the specified catchment area, engage with credit for processing unsecured overdraft applications, and possess a proven track‑record in product sales. Experience handling retail merchants is an advantage.

 

Roles & Responsibilities

Key / Primary Responsibilities

·      Manage transaction‑banking requirements of clients and maintain relevant regulatory relationships.

·      Prospect and identify clients with strong transaction‑banking potential; penetrate them with evolving digital solutions.

·      Activate the wish‑list of identified clients and grow overall transaction‑banking business.

·      Provide inputs on products, service levels and product features to product and strategy teams to help develop a best‑in‑class transaction‑banking suite.

·      Contribute to sales‑strategy formulation for setting up transaction‑banking services for clients.

·      Own, articulate and execute business strategy covering product development, management, sales and service delivery to achieve cash‑management & trade targets (where applicable).

·      Update and train Relationship Managers on any new transaction‑banking products (cash and trade).

·      Ensure timely implementation of client deals and assist in resolution of transactional issues.

·      Build excellent working rapport with all stakeholders for effective execution of responsibilities.

·      Gather market knowledge and feedback on competition benchmarking for continuous evaluation of in‑house offerings.

·      Work closely with Product and Operations teams for process re‑engineering and product enhancements to increase client stickiness.

·      Identify and forge strategic alliances across segments for delivery of innovative solutions to clients.

 

Education

Qualification

Stream / Specialisation

Type of Institute (Premier / Tier‑I / II / III / Other)

Full‑Time / Part‑Time

Additional Information

Graduate

Any

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Post‑Graduate

Any

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Engineering

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Professional (CA / CFA / ICWA)

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Others

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Experience

·      Minimum 5+ years of experience.

·      Industry: Banking / FinTech (preferred).

·      Functional Area: Product sales – transaction banking / retail banking.

·      Level / Capacity: Managerial / senior individual contributor (as appropriate).